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Recruitment Strategies Ana Zambie HEP Madison Area Technical College

Recruitment Strategies Ana Zambie HEP Madison Area Technical College. Technical Assistance Conference Miami FL September 23-24, 2010. GED Needs. Desire to succeed Motivation to work hard Ability to try Determined Academic Level. Quantity vs Quality. Ask the right questions

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Recruitment Strategies Ana Zambie HEP Madison Area Technical College

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  1. Recruitment StrategiesAna ZambieHEP Madison Area Technical College Technical Assistance Conference Miami FL September 23-24, 2010

  2. GED Needs • Desire to succeed • Motivation to work hard • Ability to try • Determined Academic Level

  3. Quantity vs Quality • Ask the right questions • Goals in the future • Availability • Level of interest • Academic Assessments TABE SABE GED Pre-tests • Other

  4. Where are the good ones? • Who are your students in other ABE or ESL classes? • Establishing a recruitment plan • Research your local agriculture • Hiring the right person

  5. The Dream Team • What’s your territory to recruit in? • Is the recruiter also a teacher or other position in the program? • Will they need extra help in the high season????? • What makes a successful recruiter? • Accountability, motivating, positive, organized, bilingual, social

  6. Record good data • Student files should hold all the information you need to help support the student, prepare them to graduate and eventually place them. • Applications, Education Plans, work history, assessment scores, family responsibilities etc. • What is in your student database?

  7. How do you know who will be successful? • Rosa is a single mom who contacted the office about getting her GED in Spanish. She was unemployed when she applied but has a history of temporary farm work and scored 12.9 in Lectura, a4.9 in Math and a 2 on her essay. She showed up on time to every recruitment appointment and provided all the necessary documents to be admitted into the program. She said she has childcare with a friend and ride to class with her boyfriend. She is very motivated and participates well in class. • Javier is a young man working 2 jobs with no set schedule from week to week. He scored 12.9 in Lectura and 12.9 in Matematicas and his essay was a 4. He came to class a few times in the beginning but because of work only attends class once a week or doesn’t show at all. He takes a long time to return calls and always has an excuse for not going to class or testing.

  8. Strategies • Partnerships • Job Centers • UMOS- United Migrant Opportunity Services • DPI- Migrant Education Program (MEP) • Community Organizations • Referrals, presentations • Visits • Camps • Employer orientations • Farms and job sites • Markets

  9. Strategies (cont.) • Recruiting inside your institution • Contacting all ESL Instructors • Workshops for Latino community • HEP question on registration form districtwide

  10. Strategies (cont.) • Recruiting from graduates and students! • Marketing • Radio • Interviews • Ads in newspapers and conferences • Presentations in Fiestas, etc.

  11. Referrals • To CAMP programs • To other HEP programs • WIA-167 program

  12. Conclusion • Collaboration • Future strategies

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