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3 rd Generation. About Comverse. Over one billion dollars in revenue Over 5,000 employees in 40 countries The largest start-up in Israel… #1 market leader in Enhanced Services Over 370 customers in over 100 countries Over 350,000,000 subscribers End-2-end solutions for Service Providers
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About Comverse • Over one billion dollars in revenue • Over 5,000 employees in 40 countries • The largest start-up in Israel… • #1 market leader in Enhanced Services • Over 370 customers in over 100 countries • Over 350,000,000 subscribers • End-2-end solutions for Service Providers • Messaging, mobile portal, speech portal & more • U.S. public traded company on NASDAQ (CMVT) • Listed on the NASDAQ 100 and S&P 500 • #5 out of 50 on Wall Street Journal “Honor Roll” for return on investment over a 10 year period
What Do We See in Europe? • Existing Operators: • 2.5G is always-on & broadband • Very close to end user experience in 3G and costs less. • New Operators • 3G
3G Services • Where will the money come from? • Communications • V.A.D. (Voice Activated Dialing) , U.M. • Gaming • Music • Sports • Adult Entertainment ??? Sport Games Music AdultEntertainment Communications New services developed upon demand
Who Needs 3G? • Who needs Coca Cola? • Who needs Cellular? • Who needs Digital Cellular GSM?
Operators Need 3G For… • New sources of revenue • Content providers pay (see the iMode model)
What is Necessary to Succeed? • Positioning • Differentiation • Value for subscribers • User-friendly & easy access
Thank You! Amir Pushinsky Comverse amir.pushinsky@comverse.com+972-3-766-3205