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This working document outlines the objectives of the GDSN User Forum, aimed at accelerating the business requirements process and driving the implementation of global data synchronization. It highlights the importance of momentum in Latin America, MEMA, and Asia Pacific, and discusses points for discussion, education workshops, and next steps.
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Global ExpansionGDSN User ForumWorking Document 6 December 2005Peter. J. Alvarez
Key Difference and Objective • Distinguish between… • The development of Business Needs (Global User Group) and Standards Development (GDSN Task Group) • Make it easier for users to get involved, globally • Accelerate the Business Requirements Process
MOs Retailers Suppliers Trade Assoc. Data Pools GDSN User Group Latin America Central & Eastern Europe Europe Asia Pacific GDSN User Group North America MEMA • Proposal (SOW) • Discovery / Business Needs GDSN Business Needs • Design (BRAD, BSD, TSD) • Delivery (Pilot) • Production Feedback • Develop New Requirements GSMP Standards • Evaluation of Pilot • Deployment & Certification GDSN Deployment
Objectives of a GDSN User Forum • Raise awareness of the business value of the GDSN • Value to local users • The need of global users for data synchronisation In region • Explain the “value” of GDSN to both types of users • Help the early adopters get started • Showcase best practices • Drive implementation of GDSN • Identify challenges and opportunities • Engage region in standards development process • Get users active in user forum • Facilitate knowledge and best practices sharing • Get users involved in the Forum from multi-national • Invitation from multi-nationals for local users to participate • Education seminars, pilots • Development and sharing training tools with MOs • Kits: Education, marketing, support, etc.
Momentum Is Important … • Latin America and MEMA: A GDSN User Forum will help channel the positive responses to the GDSN “Call to Action” in the Latin American and MEMA GS1 Forums • Asia Pacific: A GDSN User Group will help channel the positive responses to the GDSN “Call to Action” at the ECR Asia conference
Points for Discussion • User Forum vs. User Group • The regional forums feed into the global User Group • Business Requirements • Uniqueness of the Latin America supply chain • Global Registry support • Business messages and standards support • Develop education workshop • Consider pilot implementation objectives and plans • Proof of Concept around the use of the GDSN and Global Registry • Use of publication and subscription model • Assess attribute requirements (target market specific, field length support, etc.) • Language considerations • Development of “how to” tutorials / kits: • What’s available today • Current projects functionality • How to engage in Item and Party sync. going on today • Explain lessons learned • Show the value of GDSN in the region to locals users (SMEs) • The role of the MO and data pools in educating the local community
Education Workshop • Focus on a “workshop” approach and not a one-way dialogue / presentation • Similar to the “ GMA Launchpad” approach, but focus on the needs of LA users (lack of computers, technology challenges, manual process etc.) • Invite users to bring their use case and show the process to get it implemented • Provide take-ways for the local users • Develop objectives • Provide basic education and update • Overview of current GDSN standards activities • Develop workshop outline • Basic outline exists in draft format • Identify speakers • Internal • External • Identify date and location • Promote to user community • Execute • Volunteers Giovanni, Peter, Stuart, Gabriel, Monica, Gina • Start with a week-at-a glance
Potential Participants • Retailers • Multi-nationals and Regionals • Multi-national Suppliers / Manufacturers • P&G / Gillette Latin America • Kraft Latin America • CocaCola • PepsiCo • Others to be announced… • Distributors • ???… • Member Organisations / Data Pools • Argentina • Mexico • Paraguay • Colombia • Venezuela • GXS • WWRE • Others to be announved…
Next Steps • Nov. 2005 - Develop short term objectives for LA User Forum • Dec 2005 - Identify planning committee members for Launch session • Dec 2005 - Conduct a planning committee conference call/web seminar • Dec 2005 - Identify nominees for global advisory group • Retailers, Suppliers, MOs • Help local community with Business Cases, lessons learned, etc. • Jan 2005 - Identify pilot opportunities • Participants, budgets, model, requirements and specifications • Q1 2006 - Schedule a GDSN User Forum launch session • Officially launch GDSN in Latin America • Physical meeting: 2 or 3 days • Early March (Bogota?) • Include trading partners, data pools, member organizations & service providers • Identify LA nominees for Voting Membership in Global User Group: Jan - Feb 2005 • Q1 – Q3 2006 - Execute pilots • Q4 2006 - Present pilot results • Asia: ECR Asia, Malaysia November 2006 • Latin America and MEMA locations to be announced
Point of Contact • Peter J. Alvarez • Senior Director, GS1 GDSN, Inc. • E: palvarez@gs1gdsn.org • T: +609-620-4547