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Attracting Investor Clients. Presented by the Arizona Academy of Real Estate – 8/28/12 Instructor: Marty Boardman Twitter: @martyboardman LinkedIn: linkedin.com/in/MartyBoardman. Marty Boardman. Full-time real estate investor since 2002
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Attracting Investor Clients Presented by the Arizona Academy of Real Estate – 8/28/12 Instructor: Marty Boardman Twitter: @martyboardman LinkedIn: linkedin.com/in/MartyBoardman
Marty Boardman • Full-time real estate investor since 2002 • Managed a $16 million portfolio of investment properties • Fix and Flip – Seller Financing Exit Strategies – 70 properties sold since July 2009 • Realtor since November 07’
BREAKING NEWS! Inventory Levels at Record Lows Active Listing Count 14,192 Pending/AWC Listing Count 17,742 Active Listing Count (SF Detached) 11,220 Closed Sales (Last 30 Days) 5,963 Supply 2.3 months Arizona Regional Multiple Listing Service August 27th, 2012
BREAKING NEWS!Market Update: From Cromford Report: • Median sales price up 33% year over year • Average price per square foot up 23% year over year • Normal sales 54.6% market share • REOs 14% market share • Short sales 31.4% market share *Michael Orr, Cromford Report – August 2nd, 2012
Why Do Investors Care? “A simple rule dictates my buying: Be fearful when others are greedy, and be greedy when others are fearful. And most certainly, fear is now widespread, gripping even seasoned investors.” - Warren Buffett
Attracting Investor Clients Where do I go to meet real estate investor clients?
Attracting Investor Clients • Who they are. • What they want. • What they need. • How they think. • Where they are.
Who is the Investor? • Wholesalers • Fix and Flippers • Buy and Holders • Seller Financing
Wholesalers • Buy low, sell low • And/or assignees • Bird Dogs
Fix and Flippers • Buy low • Rehab • Market • Sell high
Buy and Holders • Cash Flow • Wealth accumulation • Inflation hedge
America is Becoming a Nation of Renters“The steady rise in demand for rentals has tightened the supply of housing, helping push rents higher ... while the pace of new household formations has lagged historical averages, those new households are becoming renters.”- MSNBC.com,January31st, 2012
Seller Financing • Lease/Options • “Subject To” Deals • Wraps • Carrybacks
Lease/Options • Non-refundable option deposit • Cash Flow • Sell high
Managing Expectations • What kind of ROI are you looking for? • How much do you plan to invest? • How long can you keep your money invested?
Can you solve their problems? • Repairs and project management • Funding • Market analysis • Finding a deal
Repairs and Project Management • Know what things cost and where to go to buy them. • Know how long it takes to get things done. • Get things done fast. • Get things done inexpensively.
Funding Partners Hard Money SD IRA
Hard Money • Property serves as collateral • 25-30% Down • 12-18% interest • 1-4 points • Personally guaranteed
Partners • LLC with operating agreement • Prom Note • Deed of Trust • Private Equity
Self Directed IRAs • $3.7 Trillion in IRAs • Anything allowed by law • Membership interest in an LLC • Prom Note • Grows tax free
Market Analysis - MLS • Pending sales • Traditional sales vs. REO/Short Sale • Days inventory • Price per sq/ft
Price Per Square Foot • Normal $113.88 • Short Sale $78.07 • REO $75.43 *August 2012- The Cromford Report
Finding a Good Deal • Be a bird dog 1. Direct Mail 2. Door Knocking 3. Radio Ads 4. Website/lead capture • Your Sales Proposition 1. No lock box or signs 2. No showings 3. Buyer ready
The Best Client You’ll Ever Have • 3 Bedroom, 2 bathroom, 2 car garage minimum • Tile roof/wood frame construction • $150,000 - $400,000 acquisition price • Valley wide
Marty’s Fast Flip Formula $150,000.00retail price • 12,000.00 closing costs commissions • 15,000.00 profit • 12,000.00 repairs • 5,000.00 holding costs $106,000.00 offer
Attracting Investor Clients • Leverage the success of your client. • Raise your own capital. • Build your own real estate investment business. • Attract other investor clients and/or partner with your client
“Are you gonna’ pull those pistols or whistle Dixie?”- The Outlaw Josey Wales
15622 W. Caribbean LaneSurprise, AZ (Greenway Parc) Purchased 4/11/12 – Sold 7/12/12
15622 W. Caribbean LaneSurprise, AZ (Greenway Parc) Retail Sales Price $139,900.00 Acquisition Price 98,000.00 Commissions/Closing 11,000.00 Holding Costs 3,000.00 Repairs 12,000.00 Net Profit $15,900.00
Where do you go to meet real estate investor clients? • Networking events • Real Estate investment classes • School/Church • Social Networking • Title Companies
Warren Buffett Lunch Auction Raises $3.46 Million“An anonymous donor on June 8th paid $3.46 million to Glide, an antipoverty group in San Francisco, for the privilege of having lunch with Warren Buffett.”- Wall Street Journal,June 15th, 2012
Marty Boardman marty@risingsuncapitalgroup.com 602-319-5391 twitter.com/martyboardman linkedin.com/in/martyboardman