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Overview of Business Card and Stationery Production. Randy Thompson Director, Business Development. Production Timeline. Prepress Receive art Grouping Produce Plates Release to Press Room Press Room Schedule Press Time Assign to pressman Print job Finishing
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Overview of Business Card and Stationery Production Randy Thompson Director, Business Development
Production Timeline • Prepress • Receive art • Grouping • Produce Plates • Release to Press Room • Press Room • Schedule Press Time • Assign to pressman • Print job • Finishing • Move through slitting area • Move to shipping
Finishing Foil Stamping • Uses Dies of image pressed against stock over a colored ribbon of foil • A slower process than printing • Can be registered to either printed inks or to embossed images
Pricing Model • Driven by cost of ONE print run • Plate cost • Make ready cost • Run Time • ONE job per press run = $$/1 job • FOUR jobs per press run = $$/4 jobs • EIGHT jobs per press run = $$/8 jobs, etc.
Pricing Model • Program Pricing driven by • Ink color / paper stock combinations (how often we can run ink colors economically) • Number of jobs per run (how many jobs we can print on the same sheet)
The Quoting Process • Offer limited quantities • BC – 250-500-1000 and add’l 1000’s • Provide samples or PDF of products during the quoting process • Provide annual volumes • Accurate guesstimates of annual volume based on either order history from purchasing or size of company • Provide ALL products to get quoted first time around • Make sure specs are accurate • one color vs. two color, etc.