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Moving to a Mobile Age

Moving to a Mobile Age. 1. Mobile is a Revolution. TV/Film 5 hours. Music 2.5 hours. Computer / Social Networking 1.5 hours. Games 1.25 hours. Reading 40 minutes. Global Screen Count. Mobile Phones – 7 B. Total: 10.4 B. Televisions -1.6 B. Computers -1-2 B. Tablets – 300M.

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Moving to a Mobile Age

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  1. Moving to a Mobile Age

  2. 1. Mobile is a Revolution

  3. TV/Film5 hours Music2.5 hours Computer / Social Networking1.5 hours Games1.25 hours Reading40 minutes

  4. Global Screen Count Mobile Phones – 7 B Total: 10.4 B Televisions -1.6 B Computers -1-2 B Tablets – 300M Cinema Screens-149,700

  5. Population vs. Mobile

  6. Music Videos (local or Bollywood) Nature Videos Muslim Preachers Pornography

  7. 2. Mobile is the 7th Mass Media • 7thMassMedia.com

  8. Print Recordings Cinema Radio TV Internet Mobile

  9. 3. Mobile Has Unique Characteristics http://communities-dominate.blogs.com/brands/2008/05/deeper-insights.html

  10. Mobile is personal

  11. Mobile is permanently carried

  12. Mobile is always on

  13. Mobile is available at the point of creative impulse

  14. Mobile is most accurate at measuring its audience

  15. Only mobile can offer augmented reality

  16. Mobile is the Digital Interface to the real world and analog media

  17. 4. Lean In, Not Away

  18. The Mobile Ministry Forum Vision www.mobmin.org That every unreached person have the chance to encounter Jesus and His kingdom in a compelling, contextualized fashion through their personal mobile device by the end of 2020.

  19. Mobile Ministry Consultation 2010

  20. Mobile Ministry Consultation 2013

  21. 5. Move to Responsive Web Design

  22. 6. Consider an App Reluctantly

  23. 7. Think shorter

  24. “Too many recent graduates do well with a 1,500 word piece but if you ask them to write a 75 word extended caption, they’re still clearing their throats when they get to the word limit.” Michael Rogers

  25. 8. Be a Story Practitioner

  26. 8. Be a Story Practitioner • Be a Story Student • Ten Laws of Story. www.visualstory.org/10laws • Culture of Story within your ministry. www.visualstory.org/storyseminar

  27. 8. Be a Story Practitioner • Be a Story Student • Be one who lives the Story • Be a Story Seeker • Be a Story Teller • Be a Story Sharer • Be a Story Creator

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