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Explore the impacts of EU Cohesion Policy on areas like waste management, youth employment, energy solutions, remote regions, innovation, and social integration in Warsaw 2012. The TV program delves into the relevance of these policies, airing three times each but not during prime time, reaching an estimated 200,000 viewers and a total audience of 1.2 million. With a budget of 324,000 Euros for the entire project, including 50,000 Euros per 28-minute episode and additional expenses for the website and public relations. Discover the valuable insights on the benefits of EU Cohesion Policy in various sectors.
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Warsaw 2012 Explaining the wider benefits of EU Cohesion policy
Visibility • Each program has been broadcasted three times • Not primetime • Estimated number of wievers – app. 200.000 • Audience all in all – 1,2 mio.
Budget • The whole project - co-financing 324.000 Euro • Each program is 28 minutes long – and cost app. 50.000 Euro • Website – 34.000 Euro. • Public relations - 20.000 Euro