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Adult Programming: from 0-60 VLA 2013. Alexandria Library Beatley Central Library 5005 Duke Street Alexandria, VA 22304 www.alexandria.lib.va.us. Renee DiPilato, Manager , Charles L. Beatley, Jr. Central Library
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Adult Programming: from 0-60VLA 2013 Alexandria Library Beatley Central Library 5005 Duke Street Alexandria, VA 22304 www.alexandria.lib.va.us Renee DiPilato, Manager, Charles L. Beatley, Jr. Central Library Kevin Osborne, Adult Services Manager, Charles L. Beatley, Jr. Central Library Margo Chisholm, Librarian I, Charles L. Beatley, Jr. Central Library
What we will cover today: • Our experiences at the Alexandria Library • The benefits of programming • Implementing programs • How to get staff and community support • And more
Where we are now Increases in programs and community support
System-wide programs All Alexandria Reads
Programming & Management How do I get Adult Programming off the ground?
Programming & Management Make it a priority Encourage your team Get outside support
Make programming a priority Assign programming duties Make programming part of the job description Include programming efforts in evaluations!
Encourage your team Let team members do programs they WANT to do Say “yes!” before you say “no” Promote out-side-of-the-box ideas
Cost of programming Admin gives you money OR No funds, no friends?
Admininstrationgives you money Great! Go spend it.
No funds, no friends? Previous donors? Local businesses? Your connections?
Don’t fear rejection Door to door Phone calls Hit up YOUR favorite places
“I’m not here to promote a business!” • If a business owner is supporting you, there is nothing wrong with telling people. • Partnerships are necessary. • Businesses are patrons too.
Programs we started in the last year • Author Talks • Movie Nights • Take 25 • History Programs • Book Clubs • Speed Dating • Adult Gaming • Library Open House • Art Appreciation • Pet Photography • Disaster Preparedness • Resume Workshop • iPads for the blind • Music Concerts
How do I get started? • Pick up the telephone & cold call • Send an email • Go to the person, organization and ask
Create ideas BRAINSTORM Easier said that done you say…
Where do I get ideas for programs? Read your local newspaper. Do You see a Need?
Partnerships Who are my partners?
Marketing….What?!? How do I do that? • Flyers • Library Bulletins • Local newspaper’s calendar of events • Radio stations • Twitter • Facebook • Library website • City/County website • TV Stations • Tabloids