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The Strategy and Art of Cross-cultural Communication in the International Setting:

International Culture Camp National Taiwan Normal Univ. July 23, 2007. The Strategy and Art of Cross-cultural Communication in the International Setting: Challenge and Impact. Chen-ching Li, Ph.D. 李振清 Professor, Shih Hsin University 世新大學英語系教授 ccli@cc.shu.edu.tw

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The Strategy and Art of Cross-cultural Communication in the International Setting:

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  1. International Culture Camp National Taiwan Normal Univ. July 23, 2007 The Strategy and Art of Cross-cultural Communication in the International Setting: Challenge and Impact Chen-ching Li, Ph.D.李振清 Professor, Shih Hsin University 世新大學英語系教授 ccli@cc.shu.edu.tw http://cc.shu.edu.tw/~cte/gallery/ccli/

  2. Act locally. Think globally. (cross-culturally) From “The Citizen of the World” (18 century) to “The Intellectuals of the Global Village” (21st century) Oliver Goldsmith (1730 – 1774) By Oliver Goldsmith (1762)

  3. Franklin D. Roosevelt. Fourth Inaugural Address. Saturday, January 20, 1945 “We have learned to be citizens of the world, members of the human community.” President Franklin D. Roosevelt (1882 – 1945)

  4. Robert S. McNamara: 「有機會接受更高深的『教育』（進修、訓練、研討會）」， 那是帶動社會進步的『驅動力』(driving force)。」(1980) 進德修業、邁向國際化。 (Education Internationalization) • Blue Ocean Strategies/ 藍海策略 • The World Is Flat / 世界是平的 • Culture Matters (S.P. Huntington) • Megatrends 2010/2010大趨勢 Robert Strange McNamara (born June 9, 1916) is an American business executive and a former United States Secretary of Defense. McNamara served as U.S. Secretary of Defense from 1961 to 1968, during the Vietnam War. He resigned that position to become President of the World Bank (1968 –1981).

  5. Cross-cultural misunderstanding – a reality to cope with • Advanced learning in the global setting - “A little learning is a dangerous thing.” • Universal rules for efficient cross-culture communication • Honesty and ethics • Sincerity and compassion • Extensive global learning • Efficient communication, using the cutting-edge IT facilitation Cross Culture Communication In the International Setting • Conclusion: Global networking for better understanding and mutual cooperation for serving the best interest for all.

  6. Professor Masanori Higa (1973): “There are 200 ways for the Japanese to say “No.” Japanese no@Everything2.com There are many ways to say "no" in Japanese, and very few of them are direct. As Dave Barry managed to figure out, "maybe" and "possibly" both mean "no" in Nippon, and if someone says that an idea is "interesting," they really mean that ...www.everything2.com/index.pl?node_id=93290 - 36k - Solution for misunderstanding: Culture learning in the global setting

  7. Cultural Differences and Cross-cultural Learning in the International Context Forbidden City 紫禁城 Beijing Clash of culture and civilization? 2000

  8. July 14, 2007 (NYT) under protests and grievance (for cultural reasons) Excellent culturally oriented rhetoric for saving faces.

  9. Advanced learning in the global setting is essential for global and interpersonal communication: international students studying in Taiwan’s Mandarin Training Center, NTNU

  10. Teaching and Learning Chinese as a Second/Foreign Language in TAIWAN: Learning on the “Native Turf” Global Cross-culture and Chinese language studies

  11. 姚天行老師 Learning the Chinese language and culture through international programs

  12. 熱烈的龍舟賽是師大國語中心各國學生在研習華語文之餘，不可或缺的文化盛事。熱烈的龍舟賽是師大國語中心各國學生在研習華語文之餘，不可或缺的文化盛事。 龍舟賽的傳統後來傳到了美國和歐洲。

  13. HARVARD UNIVERSITY China scholar next dean of FAS: William Kirby champions efforts for study abroad William C. Kirby, Geisinger Professor of History, will be the next dean of the Faculty of Arts and Sciences (FAS), President Lawrence H. Summers announced Monday (May 20). Prof. William Kirby was made what he was through culturally enriched programs overseas (in Taiwan)

  14. MTC Alumni, Secretary of State of California March Fong Eu, Secretary of State, California and Thomas Robinson, Attorney-at Law, 1991 1992 MTC Alumni Symposium In San Francisco

  15. International Education is Key to National Success 25914 1950 – 2006 我國留美學生統計表

  16. Converting “Brain Drain” Into “Reverse Brain Drain ( The New York Times 1995)

  17. Chancellor Chang-ling Tien UC Berkeley 1991

  18. Taiwan First iPod 隱含的台灣國際競爭力 (Taiwan’s hidden international competitiveness) USA Today July 19, 2005

  19. USA Today July 19, 2005 Jun 5, 2006; 全球最大的個人電腦製造商戴爾宣布停售3款配備硬碟的 Dell Digital Jukebox系列產品，並指出數位音樂很難贏過Apple的 iPod. NT$ 7.029兆 Michael Dell Feb. 5, 2006 The impact of extensive education in the global setting: High Tech and social advancement

  20. 杭廷頓(S. Huntington 2000)筆下的韓國 啟示： 從亞洲金融危機到世界先進 Life Is Good. Attitudes, Values, Belief, and the Microeconomics of prosperity (Michael E. Porter) Rebirth of a nation: from hermit kingdom to global player - 2007 Korea 2000 1960: Korea = Ghana Ghana 2000

  21. An Inquiry into the Nature and Causes of the Wealth of Nations 2006, 2007 Categories of the nature of morality. These included Propriety, Prudence, and Benevolence. （道德的本質） Categories of the motive of morality. These included Self-love, Reason, and Sentiment. （道德的動機） “HUMAN CAPITAL”（人力資本） “Human capital” has become a modern cultural concept for governance through which democracy, economic boom an social stability can be ensured. Universal rules for efficient cross-culture communication Education, Training, Ethics, and Fostering of foreign languages June 5, 1723 – July 17, 1790

  22. “The Marathon Man”: Robert Zoellick (Financial Times June 3, 2007) “Corruption is a cancer that steals from the poor, eats away at governance and moral fiber and destroys trust,” Mr. Zoellick said. “The challenge is how best to clean corruption out” – throughEDUCATION. “Mending Fences at World” (New York Times June 26, 2006)

  23. “He pitches with a sense of purpose and responsibility.” June 29, 2007, The New York Times Chien-Ming Wang: “a citizen of the world” (Yankees “Wang-derful”) Suzy Allman for The New York Times (May 9, 2007)Chien-Ming Wang started the season on the disabled list with a hamstring injury. On May 5, his third start of the season, he took a perfect game into the eighth inning. (Italic and color by C.C. Li May 9, 2007)

  24. Stanford University Palo Alto, California “Rights of education carry responsibilities to do good.” 教育的權力落實了善行的理念。(John Hennessy) “CHI” (氣) for all through culture learning

  25. Freshman mentoring • Faculty development • Learning foreign languages • Culture learning globally • Global networking (W. Kirby) “I’ve been waiting more than 30 years to say this: ‘Dad, I always told you I’d come back and get my degree.’” “… a day full of laughter, tears, pride, joy – and work requited.” （學生成就感）

  26. Thank you. Good luck.

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