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Propaganda and the Eugenics Movement

Propaganda and the Eugenics Movement. Propaganda. “was used by eugenicists to confirm and disseminate what they already believed” (142) “defined as the dissemination of information . . . to advocate a particular agenda” (142) uses emotion to sway public opinion

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Propaganda and the Eugenics Movement

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  1. Propaganda and the Eugenics Movement

  2. Propaganda . . . • “was used by eugenicists to confirm and disseminate what they already believed” (142) • “defined as the dissemination of information . . . to advocate a particular agenda” (142) • uses emotion to sway public opinion • What kind of propaganda did eugenicists use?

  3. Propaganda . . .

  4. Propaganda . . . • What’s its message? • At whom is the message aimed? • What techniques does it use to convey that message?

  5. Propaganda . . . • Has a specific audience • Has a clear-cut purpose • Uses powerful images • Usually uses a slogan or tagline that’s easily remembered

  6. Pathos

  7. Pathos • Describe how the Japanese man is depicted. Why is he holding his hands the way he is? • What will happen if YOU take the day off? • How does that make you feel? How will you change your actions as a result?

  8. Pathos • Who does the rat represent? How does that make you view that group of people? • Why Alaska? What is outlining the rat trap? • How should Alaskans behave/feel differently based on this?

  9. Pathos • How is the tone different in this piece of propaganda? • How does this image make you feel towards Hitler? • What is the purpose of this--what should citizens feel/think?

  10. Logos

  11. Logos . . . • What is eugenics like according to this picture? What is eugenics according to this picture? • If I am a politician, what else am I according to the image?

  12. Logos . . . • How many vitamins and minerals are in a serving of Kix? • What is it a good source of? • How many calories? • Is Kix a healthy option? • If mothers give this to their children, will they like it?

  13. Logos . . . • What statistics in this ad lead you to believe Jif has the most peanuts? • If you choose Jif, what does that mean about you as a mother?

  14. Ethos

  15. Ethos . . . • There’s a reason why this water has this name! • What does it say on the bottle to make you trust this company?

  16. Ethos . . . • What about this image makes you believe you can trust Barack Obama? • How is he like you/your family? • Why are his sleeves rolled up?

  17. Ethos . . . • What makes you trust this organization? • Why would you be tempted to donate . . . to buy a bracelet? • Would you feel differently if Paris Hilton was in this ad instead of Bono?

  18. Ethos . . . • What words stand out? • How do these words make you feel about people who serve in the military? About the American military?

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