1 / 8

E-Commerce Internet Marketing Strategy

Toputop.com is a leading internet marketing company in India offering professional SEO services or search engine optimization services, pay per click (PPC) services, content writing, SEO copywriting, link building and SEO consulting services in US and UK. http://www.toputop.com

toputop
Download Presentation

E-Commerce Internet Marketing Strategy

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. E-Commerce Internet Marketing Strategy www.toputop.com

  2. E-Commerce Internet Marketing Strategy : E-Commerce : Exchange of goods, products, or services via an electronic medium over the internet. Selling Buying www.toputop.com

  3. E-Commerce Domains : • Business-to-Business (B2B) • Collaborative Commerce (c-commerce) • Business-to-Consumers (B2C) • Consumers-to-Businesses (C2B) • Consumer-to-Consumer (C2C) • Intra-Business (intra-organizational) Commerce • Government-to-Citizens (G2C) • Mobile Commerce (m-commerce) www.toputop.com

  4. Internet Marketing : Strategies and techniques applied on the Internet and related digital technologies to achieve marketing objectives. E-marketing is complete efforts to implement, promote, and sell products and other services over the Internet. Traffic Increase www.toputop.com

  5. 4P’s of E-Commerce Internet Marketing : PRODUCT g PLACE g PROMOTIONS g PRICE Different types of E-Commerce Online Advertisements: • Display and Media ads (Banners, Flash Ads, Flash Games, Online Videos) • Search Engine Marketing (PPC Campaigns) • Sponsorships Ads • Referrals (Affiliate Relationship Marketing) • E-mail marketing • Online Catalogs • Online Chat • Viral Marketing • Blog Advertising 4P’s www.toputop.com

  6. Main sources to improve E-Commerce Internet marketing: • E-Mail Campaigns • Local Guerilla Marketing • Search Engine Optimization • Affiliate Marketing • Website Design & Development • Brand Initiatives • Paid Placement (PPC) • Public Relations • Social Media Marketing www.toputop.com

  7. 4P’s of E-Commerce Internet Marketing : Key Areas to consider in E-Commerce Internet Marketing : • Designing Attractive Web Site with product focus • Corporate Web site • Online Privacy and Security • Customer Database • Data warehouse • Direct-mail Marketing www.toputop.com

  8. E-Commerce Internet Marketing Strategy www.toputop.com

More Related