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“Harnessing technology for the benefit of people”

“Harnessing technology for the benefit of people”. Mission Statement. Medisim is committed to harnessing scientific know-how & proprietary technology in the development of innovative devices and becoming a dominant player in the international medical diagnostic field. www.medisim-ltd.com.

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“Harnessing technology for the benefit of people”

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  1. “Harnessing technology for the benefit of people” Mission Statement Medisim is committed to harnessing scientific know-how & proprietary technology in the development of innovative devices and becoming a dominant player in the international medical diagnostic field. www.medisim-ltd.com

  2. Company: Medisim Ltd. is an Israeli Medical Device firm specializes in temperature measurement technologyOperations: Medisim’s Head-quarters at Neve-Ilan, 15 employees in the Management, R&D and administration and Medisim’s factory at Rosh-Pina industrial zone, 15 employees & and an OEM plant inChina. Business milestones: Company Profile • 1995 – Foundation • 1998 - Received “President’s Excellence Award for technology” Registered world-wide patent of its R.A.T.E™ technology (high-speed) • 2000 – Launched “Cello” – The first ever high-speed thermometer. • 2001 – World wide OEM Agreement with Omron. • 2004 – Forehead thermometer launch – in the Private Label and Juvenile Brand Names • 2005 –“C.I.T.E.™” patent application –The next generation of temperature measurement technology for hospitals

  3. Business Environment • Markets: Home healthcare and Professional diagnostics • Category: Premium products for Home, high performance devices and disposables for Hospitals. • Business Model & Clients: Key components, OEM & Private label • Geographical Coverage: USA, Japan, Canada, EU.

  4. Home Market New Market Trends • Market’s demand for non-invasive, high speed, accurate thermometers • Growing demand for premium thermometers – customers are willing to pay more for better technologies ($30-$45) • Retailers promote their own private-label branded OEM products • Retailers’ demand for innovative medical products

  5. Territory $ Share 2007 World Market For Home Use Thermometers $ 300M

  6. European Market - Geographic Split of Revenue

  7. Technologies & Products Existing Products

  8. R.A.T.E.TM TechnologyPredicts the body’s temperature by measuring the change in the transfer of heat from deep tissues of the body to the surface temperature • What’s Great About The R.A.T.E™? • Automatic identification of the body – • one touch measurement. • Probe detects the heat energy flow • from the blood vessels to the skin. • Data is processed by sophisticated • algorithms. • Within seconds, accurate body • temperature determined. • Resulting: incorporating both ease- of-use and reliability to its optimum level.

  9. Hi-speed thermometer in 3 body locations M5T™ • The Need:To Provide a thermometer that can measure fast and accurate temperature in 3 body locations • Main Features & Advantages: • Speed: The fastest! Only 6-8 sec in all 3 sites • Accuracy:+/- 0.25C. • Locations: 3 locations - Oral, rectal & underarm • ODPT™:Overdose Prevention Timer

  10. M5T (3 in 1) – Comparative AnalysisConclusions from research comparing 6 different commercial thermometers: • The Quickest: M5T™ was the only thermometer to meet its measurement duration claims when applied both Orally and Under-The-Arm and is significantly faster, with regards to the compared devices. • The Most Accurate: M5T™ is the most accurate thermometer with regards to the compared devices and meets its accuracy claims when applied both Oral and under-The-Arm. • The Most Repeatable: M5T™ is the most repeatable thermometer and thus, given its high accuracy, is a more reliable thermometer than the compared devices.

  11. FHT: The world’s only thermometer that can measure at both forehead & underarm TempReadtm The Needs: • To provide accurate & reliable non-invasive thermometer that with minimal environmental or user’s influence • Providing an alternative measurement site – underarm – specially for babies FHT-3 Main Features & Advantages: Accuracy: +/-0.35C Locations: 2 locations of Forehead & Underarm Reliability: No “right position” Non-invasive measurement Less affected by the environment Awake or Asleep FHT-2 FHT-1

  12. Competitive AnalysisFHT :Forehead Thermometer • Technology: unique non-invasive Israeli development with world wide patent. • Measurement on forehead • Quick : only 6-8 seconds • Accurate: +/- 0.2 – 0.3C • “User Friendly” – very easy to operate. • No need for probes • The Only Player in the conductive forehead category. • Competitive pricing (compared to the IR category)

  13. FHT Vs. Ear Thermometer Medisim’s FHT™ • Speed: 6-8 sec • Accuracy:+/-0.3C • Reliability: • Not sensitive to user’s operation. • No “right position” • Non-invasive • Locations: 2 locations Forehead & Underarm • No special care • Infrared Ear Thermometer • Speed: 2-4 seconds • Accuracy: +/-0.7C • Reliability: Influenced by • “positioning”, ear’s hygiene & ear • structure • Invasive ! Ear must be pulled back • Locations: Earonly • Must be “shiny clean”

  14. Technologies & Products Future Product Line

  15. SWAN (FHT-5)Forehead / Underarm Thermometer Incorporatinginnovative and proprietary R.A.T.E technology,SWANsets a new benchmark for instant non-invasive temperature measurement at home.   Main Features & Advantages: Accuracy: +/- 0.3C Locations: 2 locations of Forehead & Underarm Measurement Time: 6-8 seconds Reliability: No “right position” Non-invasive measurement Less affected by the environment Awake or Asleep

  16. FHT4 – Infra Red Thermometer The Needs: • Improved accuracy & reliability • non-invasive measurement • extremely fast • No touch Main Features & Advantages: Accuracy: +/-0.35C Speed: 2 seconds Measuring Locations: Carotid Artery or temple Operation: Spatial Scanning High Reliability & Consistency

  17. Care Online™ - the world’s first wireless temperature measurement monitoring system Monitor Providing a remote temperature measurement ability 1. Operation range: Line of sight – 70m; Indoor - 25m 2. Total accuracy of fever measurement – ASTME standards 3. Non-invasive patch-sensor / underarm strap. 4. Safe – Low transmitting power 1/1000 of a mobile phone 5. “Follow-me” service: transmit data to SMS / Email 6. Sound & light Fever alert + Alarm setting (37°C- 39°C) 7. Screen Illumination – LCD’s backlight Underarm Sensor & transmitter Patch

  18. Ear Cure™ • Oil: Delivery mechanism dispense oil • Heating: Helps to reduce pain & to cure the symptoms An advanced pain relief & drug delivery system for ear infection Replaceable Oil Capsule Housing & Control System MP3 – Enabled Keeps the kid “occupied” Detachable solution for infants’ treatment AdjustableHead Set

  19. The Earphones The Cradle Ear Cure: Mechanical View

  20. Medisim’s Clients • Selling in 27 pharmacy chains in the USA and Canada – As Private-Label • Selling in France under Private Label • Committed to long-term O.E.M. with world leaders (US & Japan) in both healthcare & juvenile categories Brands & Strategic Alliances USA Pharmacy Chains (a partial list of pharmacies)

  21. Professional Market

  22. Market Trends • Markets’ demand for non-invasive technologies • Increasing medical team efficacy (time management) • Minimizing running costs • A need for high-performance temperature measurement devices

  23. N-STAR™ Active – RFICActive Temperature Measurement Patch The Needs: Providing a non-invasive, continuous and easy to use temperature measurement ability in surgeries, intensive care & neonatal babies. • Device: An active temperature measurement patch - constantly transmitting temperature values to a local monitor. • Target Market: Neonatal, surgeries & intensive care patients. • Advantages: Non-invasive, wireless, & most accurate.

  24. The Technology • Temperature calculation combines: • Multi points of spatial measurements • Independent of body features • Ambient measurement • Result analyzing: collected data projects a parabolic view, which clearly presents both low & high temperature scales

  25. Technologies • N-STARTM Active • Non-invasive patch: • Non-Invasive • High performances: Accurate, fast core-body temperature measurement • Easy to apply • Can be applied by nurse or technician. • Continuous measurement during operation, recovery and hospitalization. • No side effects or complications. • Better and fast recognition of surveillance of changes in body temperature Invasive (esophageal/rectal sensor): Uncomfortable. Requires to be applied by anesthesiologist. Can cause complications.

  26. N-S.T.A.R™ Active – Global Market Potential • Total number of surgeries in the USA is 31M outpatient and 40.3M inpatient per year performed in 5,747 hospitals. • The global market size is 2.5 times of the US market • Most of surgeries require constant temperature monitoring. • Currently in use are disposable & re-useable temp. probe wires • Price range: $3 – $15 for disposable & $40 - $150 for re-useable probes Market Size Estimation 71.3M * 0.5*2.5 * $3 (unit price) = $267M market

  27. C.I.T.E.™ PassiveConductive Infrared Temperature Establishment The next generation of temperature measurement in hospitals – Infra Red Reader & A Passive Patch Advantages Non-Invasive solution Utmost Accuracy - Highly Reliable High Speed – 2 seconds Awake or Asleep - easy to use Device: A sophisticated IR thermometer & a passive patch Location: Measurement is conducted near the carotid artery - “hot spot” Mechanism: The sensor’s signal is transmitted via a unique lenses, which provides spatial temperature distribution Calculation: The data is processed utilizing a patented algorithm

  28. Technologies & Players Major Players: Welch Allyn, Tyco, McKenzie, Ivac-Alaris, 3M, Cardinal, Medline, Terumo

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