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SLEPT Analysis Use in conjunction with the Intellectual Property Office Summary Study. THE TIMES 100. Businesses are influenced by a range of factors over which they have little control – these are called external influences. External influences on business.
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SLEPT AnalysisUse in conjunction with the Intellectual Property Office Summary Study THE TIMES 100
Businesses are influenced by a range of factors over which they have little control – these are called external influences External influences on business
SLEPT analysis is a tool for helping businesses evaluate external influences: • Social factors • Legal factors • Economic factors • Political factors • Technology factors SLEPT Analysis
Social influences include factors relating to both workers and consumers such as: • Demographics • Changing trends and tastes • Changing working patterns • Ethical issues • Environmental concern Social factors
100,000 new businesses started up in the UK in 2008. How has the IPO supported this growing number of small businesses and their new intellectual property? Use the IPO study summary to help you Intellectual property and social factors
Legislation affecting businesses includes: • Health and safety laws • Employment laws • Consumer protection • Environmental protection • Competition laws Legal factors
The current or expected economic climate will affect businesses. Factors include: • The business cycle • Interest rates • Exchange rates • Inflation • Unemployment • Globalisation • Emerging markets Economic factors
Why does IPO encourage businesses to continue to invest in innovation, even during difficult economic times? Use the IPO study summary to help you Intellectual property and economic factors
Government policies affect business activities through: • Taxation • Subsidies • Regulation • Legislation • Decisions related to trade and access to markets such as the enlargement of the European Union Political factors
New technologies can prove to be both opportunities or threats to organisations in terms of, for example: • Marketing • Organisational culture • Production methods • New product development • Communication Technological factors
Why has the growth of the internet increased the need to protect intellectual property? Use the IPO study summary to help you Intellectual property and technological factors
SLEPT analysis lesson suggestions and activities • Intellectual Property Office case study • Intellectual Property Office website Useful resources