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PLEASE PRESS

PLEASE PRESS. F5. TO START SLIDESHOW. AFFILIATE. INFO PACK. June 2011. Digital Television has not had the best of starts. In my opinion, this has been due to three key areas:. Unclear Network aim Lack of Incentive to Affiliates Lack of Support to Affiliates.

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PLEASE PRESS

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  1. PLEASE PRESS F5 TO START SLIDESHOW

  2. AFFILIATE INFO PACK June 2011

  3. Digital Television has not had the best of starts. In my opinion, this has been due to three key areas: • Unclear Network aim • Lack of Incentive to Affiliates • Lack of Support to Affiliates These areas will be the main aim for the coming Months. As well as the Network Guidelines, This package will also inform you of what we plan to work on in these areas. Stay Tuned and Thank you for Affiliating with Digital Television! TMurton CEO. DIGITAL TELEVISION A MESSAGE FROM THE CEO 3

  4. In the interest of transparency with our affiliates, I want to clarify Joey Gill’s role at DT. Gill Media's owner, Joey Gill, has been hired on indefinitely in the Digital Television Company. Joey will be consulting with Stellar Media during the change and after the change of ownership of the company. THE ROLE OF JOEY GILL 4

  5. Until Now, Digital Television has not had a clear aim. This changes now. From now on, Programming will follow the following criteria: • Entertaining • Intelligent • Have a Clear and precise Demographic Every program will be checked against this criteria before it airs on Digital Television. NETWORK AIM 5

  6. There has been No real incentive for DT Affiliates so far. To rectify this, We are planning a number of incentives. Many of these are still in the works, so We are not ready to announce them at this time. AFFILIATE INCENTIVES 6

  7. Digital Television Affiliates will receive first class support through the launch of the DT AffiliNET. DT AffiliNET will encompass: - Discussion Forum for Questions/Answers - Network Blog - Up to date Listings of DT Affiliates including opportunities to affiliate with DT - Network Ran Ratings/Awards PLUS Many more features to come! The Web Address will be announced shortly. AFFILIATE SUPPORT 7

  8. NETWORK GUIDELINES June 2011 8

  9. The Standard DT Logo is We are flexible in how the Logo appears. If We feel that it does not work with DT, We will contact you and work with you to create a new design. Additionally ,DT will have available a font with the DT Logo that allows for more modification,to suit your station LOGO GUIDELINES 9

  10. DT Prides itself on giving time to its Affiliates to air shows that they Want to air. However, all stations must follow the official Digital Television schedule, as shown on the wiki page. Stations in the Eastern and Pacific time zones MUST follow as shown. Stations in the Central and Mountain time zones may choose to follow the same schedule (one hour delayed from live broadcast) or air the shows live (one hour earlier than show in schedule to fit time zone changes). Mountain/Pacific stations will air pre-recorded programming. All “Live” feeds are based out of EDT/CDT times. EXAMPLE: Edt/pdt CDT/MDT CDT/MDT or 6.00AM 5.00AM 6.00AM LIVE ON DELAY LIVE WITH EDT PROGRAMMING GUIDELINES 10

  11. All programming time slots deemed “local” must be filled by the affiliate. You are responsible in filling schedule gaps. Programming will be available from Stelarc Syndication, for a fee. All official network programming MUST air in the correct time slot with no delays, unless you have written Network approval. Primetime schedule is reserved for network use. Official primetime schedules are posted on the Wiki. Stations wishing to produce their own local programming may do so at their own expense. PROGRAMMING GUIDELINES 11

  12. - No other network programming allowed on station.- Digital Television logo required in station logo and branding (as of now).- Schedule will be enforced. Local programming time is clearly marked in the schedule • Network programming times must air as stated, unless you have written permission • from the Network Owner(Stelarc)- A News Service is Not Required. However, we do encourage it.- Digital Television will provide a network graphic package at some point in the future, and • we will do our best to help out with graphics if required. PROGRAMMING/OTHER GUIDELINES 12

  13. The DT Network has a three strikes policy with warnings/fines being able to be given to stations by Stelarc. • Warnings/fines accumulate & after three warnings/fines, your station WILL have it’s DT affiliation removed. • Warning #1: Official warning & $50,000 fine • Warning #2: $100,000 fine OR fine determined suitable by network • Warning #3: Removal of DT affiliation & $200,000 fine OR fine determined suitable • by network NETWORK FINES 13

  14. THANK YOU FOR AFFILIATING WITH DIGITAL TELEVISION! CONCLUSION 14

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