Why Social media marketing should be the Part of Primary Marketing for 2020?

1. Why Social media marketing should be the Part of Primary Marketing for 2020? Unless you are not living in the caves, you may definitely know what social media marketing can do for your business. You can reach millions of customers across the world through social media. As of June 2018, Instagram has hit over 1 billion users’ mark per month. On the other side, Facebook has recorded whopping 1.47 million active users per month and 2.23 billion active users per month. If you are still not using social media to promote your products or services, you are missing out a great opportunity to grow in 2020. Customers are more likely to keep in touch using social media According to a survey conducted by Marketing Sherpa, more than 95% of online users (i.e. people from 18 to 34 years of age) prefer social media to follow a brand.  When users engage with brands through social media, it means they find such campaigns important. Whether they are looking for fun content, searching for deals or just want to explore more regarding your brand, they prefer social media channels to engage with brands.

2. Boost Inbound Traffic Your inbound traffic would be limited to only a few users if you still don’t prefer to choose the best digital marketing company in Gurgaon by your side. You can reach a huge demographic through social media.  A cost-effective Medium of Marketing You can create your company page for free on several popular social media platforms. It is also a very profitable and stress-free medium to boost your presence and get the most of your marketing efforts.  The sky is the Limit Social media marketing is not all about building authority and trust for a company. You can make another way for customers to reach you. It’s time to break your barriers to reach your audience. Traditional ways like contact numbers and emails are no longer the first choice for customers. Hence, you can engage your customers through social media. They prefer to get in touch with businesses and provide feedback by using one platform.  Use different channels to reach different audiences Another great part of social media marketing is that you can target various audiences on the basis of channels where your brand has special presence. You can attract more qualified leads by reaching your target market.  List down the demographic values of your audience with every detail, such as their age, gender, interests, location, hobbies, their favorite brands, etc. Consider these values to know which social media channel is best for you. It will help create engaging content to drive conversions. You can have more conversion rate with relevant traffic. Bottom Line All in all, you can achieve new customer details through social media marketing. You can interact with existing customers on social media and drive potential customers to your business by following the above tips. We hope you would get the results you want by using social media marketing. 