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Entrepreneurship Society. Jared Hoppenfeld West Campus Library 10/11/2011. Contact Information. Jared Hoppenfeld Assistant Professor Business Librarian Management Department Liaison E-Mail: jhoppenf@tamu.edu Phone: 979-862-1982 http://library.tamu.edu/directory/jhoppenf
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Entrepreneurship Society Jared Hoppenfeld West Campus Library 10/11/2011
Contact Information Jared Hoppenfeld Assistant Professor Business Librarian Management Department Liaison • E-Mail: jhoppenf@tamu.edu • Phone: 979-862-1982 • http://library.tamu.edu/directory/jhoppenf • http://twitter.com/JMHBizLibrarian • http://www.facebook.com/jared.m.hoppenfeld
Show and Tell! • Consumer Data • New Strategist Books • Consumer Behavior 2010 • Industry-Specific Handbooks • Adam’s Handbooks • Start-Up Guides • Entrepreneur Magazine’s Start Up Series • How to Open & Operate a Financially Successful…
How to Open & Operate a Financially Successful… • Child Care Service • Cleaning Service • Fashion Design Business • Floral & Florist Business Both Online & Off • Import Export Business • Interior Design Business • Landscaping, Nursery, or Lawn Service Business • Personal Training Business • Pet Sitting Business
How to Open & Operate a Financially Successful… • Redesign, Redecorating & Home Staging Business • Retail Business • Web-Based Business • Web Site Design Business • Wedding Consultant & Planning Business • Bakery • Coffee, Espresso & Tea Shop • Pizza & Sub Restaurant • Specialty Retail & Gourmet Foods Shop
Database Trial: Simply Map • Demographics • population, age, race, income, marital status, employment, etc • Business & Marketing • consumer behavior (Simmons), business counts by NAICS, market segments (PRIZM) • Census Data: 1980-2010 • Please provide feedback at the link on the class guide or here: http://goo.gl/2MXuD
Research Guides • Subject and Class Guides • Entrepreneurship Guide: http://guides.library.tamu.edu/entrepreneurship
Company Research • Business Source Complete • Company profiles & SWOT (big companies) • Mergent Online • Financial performance, annual reports • Business & Company Resource Center • Company profiles, histories & products • ReferenceUSA • Directory, private, localize search • Identify competition, suppliers, customers • Hoover’s Premium • Histories, execs, competitors, private, localize search
Company ResearchPrint Resources • Hoover’s Handbook of World Business • HG 4009 H66 2010 • Hoover’s Handbook of American Business • HG 4057 A28617 2010 • Hoover’s Handbook of Private Companies • HG 4057 A2863 2009 • Hoover’s Handbook of Emerging Companies • HG 4057 A33 2008
Company ResearchPrint Resources • International Directory of Company Histories • HD 2721 I63 1988 2010 • Standard & Poor’s 500 Guide • HD 2709 S6 2007 • Standard & Poor’s Register of Corporations, Directors and Executives • HG 4057 A4 2010 • Ward’s Business Directory of U.S. Private & Public Companies • HD9503 N4 2010
Company Research • For more Company Research resources, scan this QR Code with your smart phone or go to the following URL: http://guides.library.tamu.edu/company-research
Company Research:Try it Out! • See what you can find on companies in your industry using one of the databases you just saw.
Industry Research • Industry Classification Systems • SIC (Standard Industrial Classification) http://www.osha.gov/pls/imis/sicsearch.html • NAICS (North American Industry Classification System) http://www.census.gov/eos/www/naics/ • NAICS to SIC http://www.census.gov/epcd/naics02/N02TOS87.HTM
Industry Research • IBISWorld • Sub-Industry profiles • BizMiner • Small business • Business Source Complete • Industry profiles • NetAdvantage • Major industry profiles & trends
Industry Research • Plunkett Research Online • Major industry profiles & trends • Business Monitor Online • Great international data • Mint Global • International industry reports • Mintel Reports • Market Research Reports • Consumer Trends & Market Drivers
Industry Research • For more Industry Research resources, scan this QR Code with your smart phone or go to the following URL: http://guides.library.tamu.edu/industry
Business Literature Searching(i.e. Articles & Reports) • ABI/Inform Global • Business Source Complete • LexisNexis Academic • Factiva – Business news • American City Business Journals • Austin • Dallas • Houston • San Antonio • + 35 others in U.S.
Local Demographics • Market Profile Analysis: MPA, Bryan-College Station, TX • WCL REF HC108 B6 M3 2010 • MSA State & County Profiles • WCL REF HC 107.T4 S72 • WCL REF HC 107.T42 B73 (Brazos County) • Demographics USA 2008 Zip Code Ed. • WCL REF HF5415.3 D463 2008 • Sourcebook of Zip Code Demographics • WCL REF HA203 .S66 • Business Statistics: Demographic, Economic & Other • http://guides.library.tamu.edu/demographicEconStats • ProQuest Statistical Datasets • Research Valley Partnership Website • http://www.researchvalley.org
Sources of Capital • Directory of Venture Capital & Private Equity Firms • WCL REF HG4751 F582 12th ed. 2008 • Texas Venture Capital • WCL REF HG4751 T49 2010 • United States Venture Capital & Private Equity Directory • WCL REF HG4963 .U55 2009
BusinessPlans • How to Write a Business Plan • WCL REF HD30.28.M3839 2008 • Business Plans Handbook • WCLREF HD62.7 B865 (21 volumes) • Anatomy of a Business Plan • WCL REF HD30.28 .P5 2005 • ProQuest Entrepreneurship • Business Plan Samples • Business Plan Publications • Articles, reports, videos • Hoover’s company profiles
Pro-Forma Financials • BizMiner(database) • Annual Statement Studies – Financial Ratio Benchmarks • WCL REF HF5681 B2 R61 2010/2011 • Industry Norms & Key Business Ratios • WCL REF HD5681 R25 I525 2008/2009 • Almanac of Business and Industrial Financial Ratios • WCL REF HF5681 R25 T68 42nd ed. 2011 • Financial Studies of the Small Business • WCL REF HD2346 U5 F55 28th 2005
Plus Lots More… • Small Business Sourcebook (6 volumes) • WCL REF HD2346.U5 S65 • Business equipment • ThomasNet database • Marketing Media • SRDS Manuals • State & Local Regulations • www.business.gov/states/texas • http://www.texas.gov/en/Discover/Pages/topic.aspx?topicid=/business
Websites & E-Journals • Brazos Valley Small Business Development Center – http://goo.gl/SXBl4 • SCORE – Counselors to America’s Small Business – score.org • Entrepreneur.com • Zeromillion.com • Inc. – www.inc.com • FastCompany – fastcompany.com • Money – money.cnn.com
More Websites • Small Business Opportunities – sbomag.com • Small Business Administration – www.sba.gov • money.cnn.com/smallbusiness/ • smallbusiness.com • businessweek.com/small-business/ • smallbiztrends.com • Small Business Advisor – isquare.com • IdeaCafe – businessownersideacafe.com • Small Business Knowledge Base – bizmove.com
Research Tips • Google does not contain everything! • Pick the right resource (database) for the information you want. • If you don’t know…. ASK • If you have spent 15 minutes searching for something and you can’t even a hint at where it is…. ASK
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Contact Information Jared Hoppenfeld Assistant Professor Business Librarian Management Department Liaison • E-Mail: jhoppenf@tamu.edu • Phone: 979-862-1982 • http://library.tamu.edu/directory/jhoppenf • http://twitter.com/JMHBizLibrarian • http://www.facebook.com/jared.m.hoppenfeld