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THE PRESENTATION OF THE EUROPEAN UNION IN LITHUANIAN REGIONAL NEWSPAPERS

THE PRESENTATION OF THE EUROPEAN UNION IN LITHUANIAN REGIONAL NEWSPAPERS. The aim of this research is:. to find out what ways have been chosen by Lithuanian regional newspapers to deal with the issue of joining the EU. The paper concentrates on these questions:.

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THE PRESENTATION OF THE EUROPEAN UNION IN LITHUANIAN REGIONAL NEWSPAPERS

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  1. THE PRESENTATION OF THE EUROPEAN UNION IN LITHUANIAN REGIONAL NEWSPAPERS

  2. The aim of this research is: to find out what ways have been chosen by Lithuanian regional newspapers to deal with the issue of joining the EU.

  3. The paper concentrates on these questions: • What are the topics of the articles related to joining the EU that are published in regional newspapers? • What is the tone of the articles about the EU? Is it positive, negative or neutral? • What is the type of the articles? Are they simple newswire reports, interviews, analytical or feature articles? • How many articles are presented on the first pages of the newspapers, i.e. how important are they regarded?

  4. Hypothesis of this paper : regional newspapers do not always present the most important information concerning the issue of the EU.

  5. Top five national newspapers in Lithuania Source:SIC Gullap Media

  6. Top five regional newspapers in Lithuania in winter 2001-2002 Source: SIC Gallup Media

  7. Regional newspapers chosen for the project: • ‘Kauno diena’, for the county of Kaunas (circulation-43000 copies) • ‘Klaipėda’, for the county of Klaipėda (circulation-30000 copies) • ‘Šiaulių kraštas’, for the county of Šiauliai (circulation-20000 copies) • ‘Panevėžio rytas’, for the county of Panevėžys (circulation-10500 copies) • ‘Utenis’, for the county of Utena (circulation-10000 copies) • ‘Alytaus naujienos’, for the county of Alytus (circulation-6500 copies) • ‘Penktadienio žemaitis’, for the county of Telšiai (circulation-5000 copies) • ‘Suvalkietis’, for the county of Marijampolė (circulation-6000 copies) • ‘Tauragiškių balsas’, for the county of Tauragė (circulation-4000 copies) • ‘Gimtoji žemė’, for the county of Vilnius (circulation-4500 copies)

  8. The period which was analyzed: lasts from July 2001 to January 2002. This period was chosen because two important events in the EU happened: the common European currency, EURO, was introduced in almost all member countries of the organization, and there was also a meeting of the member states in Laeken, Belgium in December, 2001.

  9. Method of the research: content and quantitative analyses

  10. The most popular EU topics in Lithuanian regional newspapers • The introduction of EURO • The European Union and Lithuania • EU internal and foreign policies • The EU expansion • Agriculture questions • Citizens’ attitude towards the EU

  11. The EU topics in ‘Kauno diena’

  12. The EU topics in ‘Klaipėda’

  13. The EU topics in ‘Šiaulių kraštas’

  14. The EU topics in ‘Utenis’

  15. The EU topics in ‘Gimtoji Žemė’

  16. The EU topics in ‘Penktadienio žemaitis’

  17. The EU topics in ‘Suvalkietis’

  18. The EU topics in ‘Tauragiškių balsas’

  19. The EU topics in ‘Alytaus naujienos’

  20. The EU topics in ‘Panevėžio rytas’

  21. The total results of the EU topics in all regional newspapers

  22. The tone of the EU articles in Lithuanian regional newspapers • positive • negative • neutral

  23. Tone groups of the EU articles in Lithuanian regional newspapers • Most of the articles – neutral • All articles – neutral or negative

  24. Tone of articles in ‘Kauno diena’

  25. Tone of the EU articles in ‘Suvalkietis’

  26. Tone of the EU articles in ‘Alytaus naujienos’

  27. Tone of the EU articles in ‘Gimtoji žemė’

  28. Types of the EU articles: • Newswire report • Feature article • Analitical article • Interview • Other

  29. Type groups of the EU articles in Lithuanian regional newspapers • Most of the articles – newswire reports • Most of the articles – feature articles

  30. Types of the EU articles in ‘Gimtoji žemė’

  31. Types of the EU articles in ‘Klaipėda’

  32. Types of the EU articles in ‘Utenis’

  33. Types of the EU articles in ‘Panevėžio rytas’

  34. Types of the EU articles in all newspaper

  35. Number of articles presented on the first pages of all newspapers

  36. Conclusions Hypothesis given in the introduction of the paper can be proved partly: • Most of the Lithuanian regional newspapers tried to present the most important information about the EU events. • However, articles dealing with these issues were not given the most of attention, as for example, agriculture questions are also important in most of the counties. • Most of the articles were neutral • Most of the articles were newswire messages • Only 6% of the articles were presented on the first pages • In general, regional newspapers did not provide much information about the EU

  37. Thank you for your attention

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