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Starting a Start-Up. November 6 , 2013. Gary Williams – Director Federica Pericle - Director Jeni Clark – Associate Director. Key Elements of B usiness Plan. An Executive Summary Business Overview Market & Competitive analysis Sales & Marketing Strategy
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Starting a Start-Up November 6, 2013 Gary Williams – Director Federica Pericle - Director Jeni Clark – Associate Director
Key Elements of Business Plan • An Executive Summary • Business Overview • Market & Competitive analysis • Sales & Marketing Strategy • Organization & Management including Advisors • Operations • Risk Analysis & Mitigation • Financial Plan • Investor Request & Exit Strategy
Overview of Key Start-up Activities • Good reference for start-up activities can be found at: - Hubofhumaninnovation.org; “Choose What Start-Up Guide”
Consult an Attorney • Consult an Attorney on Intellectual Property (IP), HR & Corporate Law - License Agreement - Personnel policies - By-Laws; stock certificates; equity distribution
Form a Company Types of Company Formations
Capital Structure of Company Detailed Capitalization Table for NEWCO Inc. Number of authorized shares: 10,000,000 Valuation = $5,000,000
Other Key Start-up Activities, continued • Consult a Certified Public Accountant • Plan for Taxes • Federal [apply for Employer Identification Number (EIN}] • State (in Texas: Franchise tax) • Employment (FICA) • Decide on Officers and Board Members • Decide on Compensation • Where’s the money coming from?
Other Key Start-up Activities, continued • Choose & Register Business Name • Register Domain Name of Website • Open a Business Bank Account • Investigate Operating Licenses • Purchase Insurance—liability; health plan • Set-up Office/Warehouse/R&D facilities/phones • Obtain Duns and Bradstreet Number • Register at SAM.gov & Grants.gov (for Federal Work) • Develop Marketing information, website, brochures
Other Key Start-up Activities, continued • Plan for incubation at The Hub of Human Innovation • Studies show that companies that are incubated have a much higher success rate. • A lot of business support is provided including a “world class” mentor program • You can participate at a number of levels including an affiliate member which does not include an office space
Starting Start-Ups November 6,2013 Gary Williams – Director Federica Pericle - Director Jeni Clark – Associate Director