ELC 200

1. ELC 200 DAY 8

2. Agenda • Assignment #3 Due Feb 8 • Syllabus Change • I will cover Chap 16 After Chap 7 instead of after chapter 12 • Allows students to begin work on eCommerce Initiative Framework • Today is a Discussion on Web Management Tools and Web Portals

3. Assignment # 3 • On page 129 and 130 • Do the following questions from the Discussion Questions Section • 1, 2, 3 & 7 • On Page 157 • Do the following questions from the Discussion Questions Section • 1, 2, 4, & 6 • Turn in a well formatted Word Document • Due at the beginning of the next class

4. Chapter 5Web Management Tools and Web Portals

5. Some Basic Questions • What is the non-technology fuel for eCommerce? What makes it work besides computers and networks? • Information and Knowledge • So how do you find it, get it, keep it, sort it, use it and give it out in a manner that is useful and productive to all the consumers and the producers of the information and knowledge? • The problem is called Knowledge Management and the current solution is Portals

6. Portals:The Basics Portals are considered to be virtual workplaces that: • Promote knowledge sharing among different categories of end users • Provide access to stored structured data • Organize unstructured data

7. The Basics (cont’d) Portals are tools that could: • Simplify access to data stored in various application systems • Facilitate collaboration among employees • Assist the company in reaching its customers

8. EVOLUTION OF PORTALS • Search engines • Navigation sites • Portals evolved to include advanced search capabilities and taxonomies • Good paper on knowledge portals • http://www.isoc.org/inet2000/cdproceedings/7d/7d_2.htm

9. Evolution of the Portal Concept

10. Difference between Knowledge and Information • […] knowledge is based on personal experiences and cultural inheritance and fundamentally tacit. We use our knowledge to perform actions such as creating information. Although the knowledge required to create the information is interwoven with the information, the reader must still have knowledge similar to that of the creator to be able to interpret the information. The more overlapping that cultural background between the two, the easier the information is understood. Information is a vehicle for reflection that may, by informing the reader, expend or relocated his or her knowledge state. (p.9) • Stenmark, D. (2002). Information vs. Knowledge: The Role of intranets in Knowledge Management. In Proceedings of HICSS-35, Hawaii, January 7-10, 2002 • http://w3.informatik.gu.se/~dixi/publ/ddoml02.pdf

11. Knowledge Portals Versus Information Portals Enterprise Knowledge Portals • Are goal-directed toward knowledge production, knowledge acquisition, knowledge transmission, and knowledge management • Are focused on enterprise businessprocesses • Provide, produce, and manage information about the validity of the information they supply • Include all EIPsfunctionalities Enterprise Information Portals • Use both “push” and “pull” technologies to transmit information to users through a standardized Web-based interface • Integrate disparate applications into a single system • Have the ability to access both external and internal sources of data

12. Business Challenges • A move from product to customer centric organizations • Understand and predict Consumer behavior • Offer the right product at the right time for the right price • To optimize the performance of operational processes in order to reduce costs and enhance quality • Companies need to commercialize their products at the lowest price possible

13. Portals and Business Transformation • The explosion of key business information captured in electronic documents • The speed by which the quantity and kinds of content is growing • Challenges: • Shorter time to market • Knowledge worker turnover • More demanding customers and investors

14. Why Organizations Launch KM Programs

15. The Benefits of Knowledge Portals Productivity Locating Documents Collaboration Better Decisions Quality of Data Sharing Knowledge Identifying Experts E-mail Traffic Bandwidth Use Time in Meetings Phone Calls Response Times Redundant Efforts Operating Costs Time to market

16. Knowledge Portals Components • Content management • Business intelligence • Data warehouses and data mines • Data management

17. Portals Components Source: http://www.alvea.com

18. Knowledge Portal Technologies • Gathering • Categorization (taxonomy) • Distribution • Collaboration • Publish (external to portal) • Personalization • Search/navigate

19. Portal Features and Benefits

20. Layers of The Portal Architecture for Microsoft

21. Types of Collaborations • Asynchronous collaboration • human-to-human interactions via computer sub-systems having no time or space constraints. Queries, responses, or access occur anytime and anyplace • Synchronous collaboration • computer-based, human-to-human interaction that occurs immediately (within 5 seconds). It can use audio, video, or data technologies

22. Another Distinction • Push technology places information in a place where it is difficult to avoid seeing it • Pull technologies require you to take specific actions to retrieve information

23. Requirements for Successful Collaboration Tools • Comfortable e-mail systems • A Web browser • Simple search functionalities • Collaboration services with a multipurpose database • Web services • Indexing services for full-text search of documents • Well-organized central storage locations

24. Synchronous collaboration Teleconferencing Advantages: personal, immediate feedback Disadvantages: expensive, often does not work well across time zones Computer Video/ Teleconferencing Computer-based teleconferencing and video- conferencing is a rapidly evolving technology that has tremendous potential for distributed organizations Synchronous and Asynchronous Collaboration Asynchronous collaboration • Electronic Mailing Lists • Advantages: cheap • Disadvantages: limited communication medium • Web-Based Discussion Forums • Advantages: same as electronic mailing lists except requires slightly faster Internet connection • Disadvantages: cultural resistance

25. Synchronous and Asynchronous Collaboration Synchronous collaboration • Online Chat Forums • Allow multiple users to communicate simultaneously by typing messages on a computer screen Asynchronous collaboration • Lotus Notes • Advantages: comprehensive collaborative solution employing state-of-the-art technologies for communication, document management, and work flow • Disadvantages: expensive to deploy when compared with other collaboration technologies

26. The World Bank Case • The World Bank spent a fortune on classifying knowledge • The bank employs XML–enabled Oracle data engine to drive a document management system linked to Lotus Notes groupware • Codification of technologies needs to be evaluated in terms of a return on investment

27. KM Architecture at the World Bank

28. Intelligent Agents • Intelligent agents are tools that can be applied in numerous ways in the context of EKPs • Intelligent agents are still in their infancy • Agents are software entities that are able to execute a wide range of functional tasks

29. Intelligent Agents Services • Customized customer assistance with online services • Customer profiling based on business experiences • Integrating profiles of customers into a group of marketing activities • Predicting customer requirements • Negotiating prices and payment schedules • Executing financial transactions on the customer’s behalf

30. New Trends in Portal Technologies

31. Critical Issues for Knowledge-Sharing Programs • Responsiveness to user need • Content structure in large systems • Content quality requirements • Integration with existing systems • Scalability • Hardware–software compatibility • Synchronization of technology with thecapabilities of users

32. Portal Vendors

33. Portal Vendors (cont’d)

34. Chapter 5Web Management Tools and Web Portals