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3 EDA Management Tips. Brian G. Rice. bgrice.com (bgrice@bgrice.com) @ bgrice Facebook.com/ bgrice #LPC, #LPCO Vice President, Liberal Party of Canada in BC Past President, Liberal Party of Canada in Pitt Meadows-Maple Ridge-Mission Past Chair of the BC Federal Liberal Council.
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Brian G. Rice • bgrice.com (bgrice@bgrice.com) • @bgrice • Facebook.com/bgrice • #LPC, #LPCO • Vice President, Liberal Party of Canada in BC • Past President, Liberal Party of Canada in Pitt Meadows-Maple Ridge-Mission • Past Chair of the BC Federal Liberal Council
Tip #1: Set Goals "Without goals, and plans to reach them, you are like a ship that has set sail with no destination." Fitzhugh Dodson • Set externally visible, quantifiable goals • Ensure alignment between goals and activities • Create external accountability for goals
Tip #2: Adopt a Candidate-focused mindset “The best thing about this group of candidates is that only one of them can win.” Will Rogers • Candidate as “Boss” • Candidate as Product • What if you don’t have a Candidate?
Tip #3: Use Micro-Campaigns “People who do the common things in this life uncommonly well will command the attention of the world!” George Washington Carver Micro-campaign 3 Campaign Complete Micro-campaign 2 Campaign Complete Micro-campaign 1 Engagement Campaign Complete Micro-campaign plan approved Micro-campaign plan approved Micro-campaign plan approved Time
Tip #½: Hold Coffee Meetings “All politics is local” Tip O’Neil • You do not need permission • Establish regular social events for Supporters and Members • Ensure they take place: • On the same day of the month • At the same time of day • At the same location • Use to support the current Micro-Campaign
Principles of EDA Management • Starts at the beginning • Advocates for best practices and principles for EDA management • Is the core of Riding in a Box • Represents a framework, not a methodology • Focuses on the people and the process
Contact Me • bgrice@bgrice.com • @bgrice • Facebook.com/bgrice • #LPC, #LPCO