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Reasons For Considering Mobile Learning

Presentation discusses the key reasons for considering mobile learning as a part of your training mix. Also covers ways to get started with mLearning quickly.

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Reasons For Considering Mobile Learning

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  1. Q: Are you doing mobile learning? • Quite a bit • A little • Thinking to start soon • No plans as of now

  2. State Of The Industry Mobile Learning is off to a slow start • Source: http://www.astd.org/Publications/Research-Reports/2012/2012-Mobile-Learning- Delivering-Learning-in-a-Connected-World

  3. State Of The Industry ‘ Despite the high correlation between learning effectiveness and market performance, over two-thirds of respondents from high-performing organizations report their organizations do not provide learning via a mobile device. ’ Mobile access to learning content • Source: http://www.astd.org/Publications/Research-Reports/2012/2012-Mobile-Learning- Delivering-Learning-in-a-Connected-World

  4. State Of The Industry Organizations offering mobile learning 39% • Source: Towards Maturity 2011-12 Benchmark: Boosting Business Agility

  5. State Of The Industry Top technologies to grow the fastest by 2013 • Source: Towards Maturity 2011-12 Benchmark: Boosting Business Agility

  6. State Of The Industry Trends in use of mobile devices • Source: Towards Maturity 2011-12 Benchmark: Boosting Business Agility

  7. State Of The Industry “ I absolutely think we need to give people access to material where and when they need it. It’s imperative to have a mobile learning strategy and that’s even more important with emerging generations. But I will add that when I talk to my peers who are in global companies, nobody has one. ” • Karl-Heinz Oehler • Vice President of Global Talent Management - Hertz Corporation • Source: http://www.astd.org/Publications/Research-Reports/2012/2012-Mobile-Learning- Delivering-Learning-in-a-Connected-World

  8. The train has not yet left the station! But it soon will

  9. Q: Why has mobile learning adoption been slow? • Too confusing (platforms, technologies, devices) • Too costly to implement • Integration with Legacy Systems • Security Issues • How will it be measured • Any other

  10. 2 Key Principles Of Mobile Learning

  11. 2 Key Principles Of Mobile Learning Judy Brown Source: http://www.mlearnopedia.com/mlearncon/

  12. 2 Key Principles Of Mobile Learning • Mobile Everything! Judy Brown Source: http://www.mlearnopedia.com/mlearncon/

  13. 2 Key Principles Of Mobile Learning “ mLearning is about augmenting our learning– and our performance ”

  14. 2 Key Principles Of Mobile Learning “ mLearning is about augmenting our learning– and our performance • Mobile Augmentation! ”

  15. 2 Key Principles Of Mobile Learning

  16. How about a 30 min eLearning courseon electrical concepts delivered on a mobile device ? Image courtesy of Naypong / FreeDigitalPhotos.net

  17. Mobile Learning Why Consider Great Opportunity Mobile World Changing • Workplace

  18. Mobile Learning Why Consider Great Opportunity Mobile World Changing • Workplace

  19. Mobile World Invasion of mobile devices • Smartphones • Tablets • Phablets

  20. Mobile World Shift in computing Global Internet Device Sales 3,000,000.000 2,500,000.000 2,000,000.000 S T I N U 1,500,000.000 1,000,000.000 500,000.000 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 YEAR • Source: Business Insider

  21. Mobile World Shift in computing Global Internet Device Sales 3,000,000.000 2,500,000.000 2,000,000.000 S T I N U 1,500,000.000 1,000,000.000 500,000.000 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 YEAR • Source: Business Insider

  22. Mobile World Shift in computing Global Internet Device Sales 3,000,000.000 2,500,000.000 2,000,000.000 S T I N We are here U 1,500,000.000 1,000,000.000 500,000.000 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 YEAR • Source: Business Insider

  23. Mobile World Imminent death of feature phones Global smartphone shipments as % of total phones shipments 67.4 54 46 % 35 % % % 2011 2012 2014 2013 2015 2016 • Source: IHS iSuppli

  24. Mobile World Imminent death of feature phones Global smartphone shipments as % of total phones shipments Discontinues feature phones 67.4 54 46 % 35 % % % 2011 2012 2014 2013 2015 2016 • Source: IHS iSuppli

  25. Mobile World Imminent death of feature phones Global smartphone shipments as % of total phones shipments Discontinues feature phones 67.4 54 46 % 35 % % % Eric Schmidt: Smartphones to reach $70 levels in a year 2011 2012 2014 2013 2015 2016 • Source: IHS iSuppli

  26. Mobile World Improving bandwidths/ free Wi-Fi

  27. Mobile World BYOD movement has begun BYOD Support • Source: Good Technology State of BYOD Report

  28. Mobile World Mobile internet usage is doubling year on year Global use of mobile devices to access internet 70.0 65.0 60.0 55.0 50.0 USAGE 45.0 40.0 E G A 35.0 S U 30.0 25.0 20.0 15.0 8.5% 4.3% 10.0 1.6% 0.7% 5.0 0.0 2009 2010 2011 2012 2013 2014 2015 2016 • Source: Source: StatCounter Global Stats

  29. Mobile World Mobile first

  30. Mobile World Mobile first US: 25% • Source:http://static.lukew.com/MobileFirst_LukeW.pdf

  31. Mobile World Mobile first • Source:http://static.lukew.com/MobileFirst_LukeW.pdf

  32. Mobile Learning Why Consider Great Opportunity Mobile World Changing • Workplace

  33. Changing Workplace Work is changing Percentage of the knowledge needed to memorize 75 % 1986 1997 2006 Source - http://www.informl.com/2006/11/17/you-can-learn-to-be-a-star-performer/

  34. Changing Workplace Work is changing Percentage of the knowledge needed to memorize 75 % 15-20 % 1986 1997 2006 Source - http://www.informl.com/2006/11/17/you-can-learn-to-be-a-star-performer/

  35. Changing Workplace Work is changing Percentage of the knowledge needed to memorize 75 % 15-20 % 8-10 % 1986 1997 2006 Source - http://www.informl.com/2006/11/17/you-can-learn-to-be-a-star-performer/

  36. Changing Workplace Growing mobile workforce Worldwide mobile worker population • Source: IDC study, Worldwide Mobile Worker Population 2011-2015 Forecast

  37. Changing Workplace Baby boomers’ use of mobile internet Source: emarketer

  38. Changing Workplace Maps • Source: http://www.memory-map.co.uk/newsletter/Apple-iPhone-3GS.jpghttp://www.itechnews.net/wp-content/uploads/2009/01/garmin-nuvi-885t-gps-navigator.jpg

  39. Changing Workplace NoMoPhobia

  40. Changing Workplace • 21st Century Workforce Demographics Generation Y or the Millennials • Want creativity to be valued – more than money • Need immediate attention – ask and get response • Work when they want to work – • not 9 to 5 as long as the work gets done • Want Friday Dressing everyday – be themselves – and professional/personal lives overlap too • Want transparency – aren’t fans of traditional office rules & hierarchies • Favor fast-paced environments, want quick promotions

  41. Mobile Learning Why Consider Great Opportunity Mobile World Changing • Workplace

  42. Great Opportunity Gottfredson’s5 Moments of Learning Need Knowledge Acquisition 1. When learning for the first time 2. When wanting to learn more Knowledge Application 3. Trying to remember 4. When things change 5. When something goes wrong

  43. Great Opportunity Spacing learning events • Source: Spacing Learning Events Over Time: What the Research Says .Will Thalheimer, PhD

  44. Great Opportunity 70:20:10 70% • Source: Demystifying 70:20:10 White Paper from Deakin Prime

  45. Great Opportunity 70:20:10 Informal, on the job, experience based, stretch projects and practice 70% • Source: Demystifying 70:20:10 White Paper from Deakin Prime

  46. Great Opportunity 70:20:10 Informal, on the job, experience based, stretch projects and practice Coaching, mentoring, developing through others 70% • Source: Demystifying 70:20:10 White Paper from Deakin Prime

  47. Great Opportunity 70:20:10 Formal learning interventions and structured courses Informal, on the job, experience based, stretch projects and practice Coaching, mentoring, developing through others 70% • Source: Demystifying 70:20:10 White Paper from Deakin Prime

  48. Great Opportunity Informal Learning • Source: http://www.linkedin.com/today/post/article/20121007002150-131079-the-corporate-lms-market-approaches-1-9- billion?goback=%2Egde_166968_member_172641105

  49. Great Opportunity Informal Learning • Copyright®2011 Bersin & Associates, All rights reserved (Used with permission)

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