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Monster Beverage Corp. Founded in 1985 Previously known as Hansen Natural Corp Changed its name to Monster Beverage Corporation in Jan 2012 Headquartered in Corona, CA Takes up 1.4% of the market Gained volume in 2012 Competitors lost volume Two reportable segments
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Monster Beverage Corp • Founded in 1985 • Previously known as Hansen Natural Corp • Changed its name to Monster Beverage Corporation in Jan 2012 • Headquartered in Corona, CA • Takes up 1.4% of the market • Gained volume in 2012 • Competitors lost volume • Two reportable segments • DSD took up 95.6% of sales • Warehouse took up 4.4% of sales
Monster Beverage Corp • Brands include: • Monster Energy • Hansen’s • Peace Tea • Worx Energy • Blue Sky
Comparable Companies • 10k describes them as “alternative” beverage category • Combines non-carbonated RTD beverages with “new age” beverages • Top 3 Competitors control 88% of the market • The Coca-Cola Company • Dr. Pepper Snapple • PepsiCo • Monster Beverage
Operating Leases Determine the discount rate Capital leases were not included with the operating leases Used cost of debt capital from Module 6 Step 1
Operating Leases Compute the present value of future lease payments Step 2
Operating Leases Adjust the balance sheet to include the present value from step 2 as both a lease asset and a lease liability Step 3
Operating Leases Adjust the income statement to include depreciation and interest in lieu of rent expense Step 4
Operating Leases Journal Entries
Share-based Compensation $67.77 $66.66
Share-based Compensation • 1) Value of options exercisable at beginning of year 11,043 ($66.66-$8.29)= $644,579.91
Share-based Compensation • 2) Value of option exercisable at beginning of year using end of year prices 11,043 ($67.77-$9.38)= $644,800.77
Share-based Compensation • 3) Estimated Value of exercised options 2,022 ($67.22-$10.51)= $80,748.57
Share-based Compensation • 4) Value of options cancelled during year $197 ($67.22-$27.28)= $7,867.20
Share-based Compensation • 5) Value of options exercisable at end of year 10,401 ($67.22-$9.38)= $601,541.84
Share-based Compensation Effect of change in exercisable options 5. Value of options exercisable at end of year $601,541.84 - 2. Value of options exercisable at beg of year at end of year prices $644,800.77 $80,748.57 Effect of exercising & cancellation +3. Value of exercisable options +4. Value of cancelled options $7,867.20 $45,356.83 =6. Share based compensation
Share-based Compensation • Adjustments • Increases beginning NFL by: $644,579.91 • Increase ending NFL by: $601,541.84 • Decrease EPAT by: $45,356.83 • Increase FEAT by: (2) – (1) - (3) – (4) = $(88,395) Expense due to exercise & cancellation Expense due to change in market price
Share-based Compensation Journal Entries
Takeaways & Concerns • Minimal adjustments (percent changes) from Operating Leases • Adjustments due to Share-based Compensation
Sources Cited • Photos from Google images • Yahoo Finance: MNST • http://www.beverage-digest.com/pdf/top-10_2013.pdf