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Albin Keuc & Katja Sreš Ecologists without Borders 23. September 2014

Albin Keuc & Katja Sreš Ecologists without Borders 23. September 2014. Problem and solution. Main parts of the project. National platform Pilot audits Web portal Communication campaign Households Schools and kindergardens National event – conference

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Albin Keuc & Katja Sreš Ecologists without Borders 23. September 2014

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  1. Albin Keuc & Katja Sreš EcologistswithoutBorders 23. September 2014

  2. Problem and solution

  3. Main parts of the project • National platform • Pilot audits • Web portal • Communicationcampaign • Households • Schoolsandkindergardens • Nationalevent – conference • „ForSloveniawithoutfoodwaste!“

  4. National platform • Member of the EU FUSIONS platform • Member of the working group on food surplus at the Ministry of agriculture and environment • Initiative Save Food, FAO, UN, WRAP – following their activities • Invitation to the key players in Slovenia prepared with the draft declaration of the platform

  5. Current situation • Web survey: • 39 structured questions • Total surveyed 2143 • Adequate 933 • Pilot audits in schools (5) in kindergardens(1): • Interview • Audit • Proposals • Pilot audits in households: • Weeklyauditingthefoodwasted in thehousehold • Recordingobservations

  6. Sneak preview into the web survey results

  7. Web site, fairandexchange, seedingideas

  8. Publicpresentationsuntil20. September 2014 We presented our project at the national waste conference „Economic and Responsible!“, Zelemenjava (street event for exchange of vegetables and seeds, great network), Znanstival (science fair), where we delivered the „Soup of surprise“, made of parts usually discarded, testing recognition of vegetables by tasting … and communicating with people (young families, older people)

  9. CommunicationcampaignOctober 15th – December 5th • Householdsfocus- Generatingpracticalpeoplesstoriesformedia • Collectingrecipiesand ‚tips & tricks‘: October 6th • Start ofthecampaign: October 15th • Diary start – 1st part: November 3rd • Mainevent on Nature-health fair: November 13th – November 16th • Revealingthetoolsanddiary start – 2nd part: November 14th • Endofmonitorig: November 28th • Results: December 5th • Goals: • Reducingtheamountoffoodwasteby 30 % byJune 2015 in participatinghouseholds • 40 mediaarticlesbyJune 2015 • 500 newFacebookfansbyJune 2015 • 200 groupmembers in our Facebook group Volk sit, koza cela • 500 tweetsunderourhashtag January-March 2015 – Focusing on schoolsandkindergardens

  10. CommunicationcampaignOctober 15th – June 2015 • Channels: • Selectedmediacoverage • Ambassador • Facebook page & group • Twitter & YouTube • Webpage • Fair Nature-health • Monthlynewsletter

  11. Strengtheningtheorganisation • Internalorganisation – internalmanagement • Broadeningthevolunteer base • New projectideas: • Grandmotherknows(withSlovene Federation of Pensioners’ Associationsandothers)intergenerationalcooperation, social inclusion, knowledge transfer • … andmany more • CAREFOR 3R • (withOstfoldforskning, MTT, Fraunhofer Institut, TUD, TUB, SOTON etal.) - submittedto EU Horizon 2020 on September 16crossingfingersnow

  12. Thank you for your attention

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