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Media Outreach for Beginners

Media Outreach for Beginners. Building relationships Editorial board meetings Op-eds Letter-to-editor. Garrett Adams MD Linda Lieb, MBA Ed Weisbart MD. Create the Opportunity and Enjoy It!. Enjoy Building Your Relationships. Focus on Local Newspapers. Editorial Board Meetings.

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Media Outreach for Beginners

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  1. Media Outreach for Beginners Building relationships Editorial board meetings Op-eds Letter-to-editor Garrett Adams MD Linda Lieb, MBA Ed Weisbart MD

  2. Create the Opportunity and Enjoy It!

  3. Enjoy Building Your Relationships

  4. Focus on Local Newspapers

  5. Editorial Board Meetings

  6. Editorial Board Meetings Get Results • Paper dropped the “infeasible” language • PNHP-STL Op Ed printed

  7. Make Your Mother ProudWrite a Letter or Op Ed • Legitimizes the author • Useful with policy makers

  8. Make Your Mother ProudWrite a Letter or Op Ed

  9. Imagine Your Patients Reading It “Medicare changes equal healthcare food stamps”

  10. Push to Get Published

  11. Keep the Dialogue Alive

  12. Each Step Leads to the Next Next MOSP meeting: Expected 40; got 120 people.

  13. “Groups that focus only on op-eds do themselves a disservice. Letters are very well read, reflect the community.” Marjorie Prichard Op-ed page editor for the Boston Globe since 1987 Past president of the National Association of Opinion Page Editors.

  14. Making the News, Jason Salzman, 2003 Mark Almberg, PNHP National, Communications Director Use Your Resources

  15. Media Outreach for Beginners Building relationships Editorial board meetings Op-eds Letter-to-editor Garrett Adams MD Linda Lieb, MBA Ed Weisbart MD

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