210 likes | 354 Views
Finland Public TV Services. I Conference on Service TV Barcelona 2th June 2005 Ms. Marjukka Saarijärvi. Digital TV milestones in Finland. Digital TV transmissions and coverage in Finland. Multiplex C: CANAL+, 4 pay-TV channels Urheilukanava (sports channel) TV5 Finland Oy
E N D
Finland Public TV Services I Conference on Service TV Barcelona 2th June 2005 Ms. Marjukka Saarijärvi
Digital TV transmissions and coverage in Finland • Multiplex C: • CANAL+, 4 pay-TV channels • Urheilukanava (sports channel) • TV5 Finland Oy • Local channels: • Turun Kaapelitelevisio Oy • Tuotantoyhtiö Kuvaputki Oy • KPY Kaapelitelevisio Oy • Estradi • radios: Iskelmä and Kiss • short-term television operating licences • Multiplex A: • YLE TV1 • YLE TV2 • YLE24 • YLE Teema • YLE FST • Radio services: • YLE Radio Peili • YLEQ • YLE Radio Vega+ • Yle Classic • Multiplex B: • MTV3 • MTV3+ (partly pay-TV) • Subtv • Nelonen • Nelonen Plus • Cable TV networks: • Several local cable operators • Digitalised throughout the country • Operators carry broadcasts of terrestrial network license owners and a number of other channels
25 % of households - 600 000 - have digital receivers • Penetration of terrestrial broadcasting 44 % (456 000 households) and cable 11 % (114 000 households) • 3 % MHP (Multimedia Home Platform) enabled • Total number - 722 000 • Spread of digital TV is consumer driven • No subsidies • Promotion of new service through regular broadcast • and other media. The digital TV receiver situation in February 2005
Electronic Programme Guide (EPG) • DVB SI EIT shows today, tomorrow and full 8 day schedule • Programme name, short description, content description • List of services • DAB services • Data services • All DVB services • Other common configurations possible
YLE Digital Teletext • One application, a range of content • The same MHP application for every broadcaster • Can create different content, user-interfaces and feel • DVB MHP-compatible content format • Navigation by page numbers,hyperlinks and menus.
Use of red and blue button in remote control Blue button opens service list Red button activates programme related services
Examples of MHP Services YLE Newsticker YLE Parliament application YLE Newsticker
INTERACTIVE SERVICES – Enigma quizzshow Possibility to take part in the game either via MHP return channel or sms messaging
Digital TV cluster programme ArviD 2004-2005 By the end of the decade digital TV - by exploiting the best features of broadcast service and evolving consumer habits – will have assumed a well recognised role as a conduit for entertainment, information, participation, education and business. www.arvid.tv
The ArviD programme promotes the use of digital TV by: • sponsoring the development of service innovations ranging from entertainment to business applications • initiating cluster-wide measures to achieve synergies in service production • creating a network for cluster-wide collaboration • programme related and interactive services • 14 service development projects • MHP specifications used
Service Development Projects • DTV services for senior citizens • iTV application for a Heath Care show • MHP Context subtitling, sign language chat and T-learning • Text to Speech • Game enhanced language T-learning application • Communal learning for Children • City of Helsinki DTV tourist information • Interactive library services • Event TV ticketing • Personalized Real Time Public Transportation Information • iTV Capture • Multichannel publishing system • End-user test-panels for pre-production testing
Communal learning experience through digital TV, Pilot Get along
Virtual environment for communal learning for schoolchildren…
Capital of Finland on digital TV • Helsingin kaupungin digi-tv –hankkeen tavoitteet: • pilotoida sisällön jakelua digi-tv:n kautta ja kerätä siitä kokemuksia. • lisätä asiakkaiden itsepalvelun astetta tiedonhaussa ja asioinnissa, ja siten vähentää painetta puhelinneuvonnassa ja asiakaspalvelupisteissä. • markkinoida Helsingin tapahtumia ja matkailukohteita, ja siten välillisesti lisätä kulttuuri- ja matkailusektorilta saatavia verotuloja.
More information:www.digitv.fiinformation about digital TVnetwork, technical development, channels, equipmentwww.arvid.tvDigital TV cluster programme Thank you!