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Big Listening 11 and 12. A Research Presentation to Salford Council By Ipsos MORI North 09/02/10. Background. This presentation combines the results of the 11 th and 12 th waves of the Big Listening Survey The Big Listening Surveys
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Big Listening 11 and 12 A Research Presentation to Salford Council By Ipsos MORI North 09/02/10
Background • This presentation combines the results of the 11th and 12th waves of the Big Listening Survey • The Big Listening Surveys • are commissioned by the joined forces of Salford City Council and Primary Care Trust • Seeks residents feedback on community issues and Council/PCT services • 3 surveys a year • BL11 – June/July 2009 • BL12 – Sept/October 2009
We are worried about the economy, our jobs and our broken society…
Unemployment and immigration on the rise as the recession bites What do you see as the most/other important issues facing Britain today? Economy Crime/ Law & Order Race/ immi-gration NHS Unemployment Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index
Britain is still in recession “From what you know, which one of the following statements best describes your own view?” Don’t know The recovery from recession is well underway Britain is still in deep recession The recession is over in Britain The recession in Britain is not over yet Base: 1,001 British adults 18+, 26th-28th January 2010 Source: Ipsos MORI Political Monitor
Two thirds agree ‘British society is broken’ 27% 63% To what extent do you agree or disagree that British society is broken? Don’t know Strongly disagree Strongly agree Agree 18-34 63% 35-54 61% 55+ 64% ABC1 61% C2DE 65% Tend to disagree Neither Tend to agree Base: 1,017 British adults 18+, 12-14 September 2008 Source: Ipsos MORI Political Monitor
But latest figures show an increased optimism about economy…
Economic Optimism Index Do you think that the general economic condition of the country will improve, stay the same or get worse over the next 12 months? January 2010 January 2004 – January 2010 Don’t know Improve Get worse 24% Get worse Stay the same 28% Improve 44% Stay the same EOI = +20% Base: 1,001 British adults 18+, 26th-28th January 2010 Source: Ipsos MORI Political Monitor
The Ipsos MORI Economic Optimism Index Do you think that the general economic condition of the country will improve, stay the same or get worse over the next 12 months? +28 +23 +20 -4 -4 -46 -56 Source: Ipsos MORI Political Monitor Base: c. 1,000 British adults each month
An improving trend for most ASB issues Q2. Thinking about this local area, how much of a problem do you think each of the following are? Base: All BL12/BL7 respondents excluding don’t know and not stated Source: Ipsos MORI
Still a concern about parental responsibility… Q1. To what extent do you agree or disagree that in your local area, parents take enough responsibility for the behaviour of their children? Base: All BL12 respondents excl DK/NS (1212) Source: Ipsos MORI
And we look to parents first to reduce crime… Better parenting Better discipline in schools More police on the beat More constructive activities for young people Capital punishment for murder More effective programmes to change behaviour More offenders in prison Introducing a national identity card Q Which two or three of these do you think would do most to reduce crime in Britain? 2009 2004 2003 2001 Base: Representative samples of British residents (c.1,000 - 2,000).
Some scepticism about public services listening and dealing with ASB Q3. So, how much would you agree or disagree that the police and other local public services seek people’s views about these issues in your local area? Q4. And how much would you agree or disagree that the police and other local public services are successfully dealing with these issues in your local area? (% agree) BL12 34% 26% Base: All BL12 respondents excluding not stated (see above ) Source: Ipsos MORI
People do not feel informed about ASB… Q5. How well informed or not do you feel about what is being done to tackle anti-social behaviour in your local area? Base: All respondents – BL12 (1331) BL10 (2439) BL7 (1183) BL4 (1097) Source: Ipsos MORI
More people are satisfied with the Council than dissatisfied Q6. Overall how satisfied or dissatisfied are you with the way Salford City Council runs things? Base: All BL12 respondents excl DK/NS (see above) Source: Ipsos MORI
There is increasing satisfaction with cleanliness… Q7. How satisfied or dissatisfied are you that Salford City Council has…? BL8 (1312) 65% 46% 66% 56% -% BL6 (1163) 71% 50% 72% 61% -% Base: All respondents – BL11 (1167) BL8 (1312) BL6 (1163) Source: Ipsos MORI
Level of satisfaction with standard of parks & open spaces Q8. How satisfied or dissatisfied are you with the standard of parks and open spaces (including country parks) in your local area? Base: All respondents – BL11 (1167) Source: Ipsos MORI
Most respondents are aware of MediaCityUK Q17. Are you aware of the MediaCityUK development at Salford Quays? Base: All BL11 respondents (1167) Source: Ipsos MORI
What are the perceived benefits of MediCityUK? Q18/Q19. What do you think the benefits, if any, of MediaCityUK will be to local residents and communities? Please select biggest benefit, then any other benefits. Base: All BL11 respondents (1167) Source: Ipsos MORI
Feelings about MediCityUK Q19. Overall, how positive or negative do you feel about MediaCityUK? Base: All respondents – BL11 (1167) Source: Ipsos MORI
Why do people feel positive/negative? Q20. If your answer is positive or negative at Q19, why do you say this? Positive comments Negative comments Base: All BL11 respondents who feel positively about development (612)/All respondents who feel negatively about the development (68) Source: Ipsos MORI
Feelings about public transport at Salford Quays Q21. How satisfied or dissatisfied are you with current public transport provision to Salford Quays? Base: All BL11 respondents (1167) Source: Ipsos MORI
Satisfaction with cultural facilities and activities Q13. Please indicate how satisfied or dissatisfied you are with each of the following services provided or supported by Salford City Council? (% satisfied) BL12 61% 54% 48% 45% 43% Base: All BL12 respondents excluding not stated Source: Ipsos MORI
Museums and galleries visited in the last 12 months Q14. Which of the following museums and galleries in Salford, if any, have you visited in the last 12 months? Base: All respondents (1331) Source: Ipsos MORI
Frequency of using council owned facilities in Salford Q18. How often, if at all, do you use the following council owned facilities in Salford? (% use at least monthly) % use at least monthly BL3 15% 23% 7% BL9 15% 21% 10% BL6 12% 19% 9% Base: All BL12 respondents (1331) Source: Ipsos MORI
There is a rise in awareness of benefits of sports provision Q19. How strongly do you agree or disagree with the following statements about sports provision/facilities in Salford? The sports provision/facilities provided play a part in helping the people of Salford to keep healthy Sports provision/facilities help to keep the kids off the streets The sports provision/facilities are used by residents from a range of different backgrounds Base: All respondents (see above) Source: Ipsos MORI