1 / 18

Evolution of Airline Industry Marketing Logistics

Explore the historical milestones from Wright Brothers' first flight to the rise of contemporary airline industry, emphasizing the role of marketing logistics. Learn about the significant developments, including the inception of Aeromaritime, Kelly Act, and the emergence of United Airlines. Discover how the industry depends on passenger revenues and the potential for growth in air freight logistics.

varian
Download Presentation

Evolution of Airline Industry Marketing Logistics

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Chapter Six: “Air Carriers” Part One Marketing Logistics

  2. 1903 Wright Brothers Flight

  3. 1903 Wright Brothers Flight 1918 U.S. Army starts air mail service.

  4. 1903 Wright Brothers Flight 1918 U.S. Army starts air mail service. By 1921 mail was being delivered coast-to-coast in 33 hours.

  5. 1903 Wright Brothers Flight 1918 U.S. Army starts air mail service. By 1921 mail was being delivered coast-to-coast in 33 hours. First airline, Aeromaritime, flew Miami-Havana-Nassau.

  6. Important Airline Developments • 1925 Kelly Act provided mail contracts to subsidize airlines. • Subsidized airlines started in 1927. • Boeing Aircraft Company. • National Transport Company. From Airline History http://airlines.afriqonline.com/features/usa.htm

  7. Important Airline Developments • 1925 Kelly Act provided mail contracts to subsidize airlines. • Subsidized airlines started in 1927. • Boeing Aircraft Company. • National Transport Company. These eventually merged into United Airlines From Airline History http://airlines.afriqonline.com/features/usa.htm

  8. From Airline History http://airlines.afriqonline.com/features/usa.htm

  9. From Airline History http://airlines.afriqonline.com/features/usa.htm

  10. From Airline History http://airlines.afriqonline.com/features/usa.htm

  11. From Airline History http://airlines.afriqonline.com/features/usa.htm

  12. Contemporary Airline Industry

  13. Contemporary Airline Industry • Industry is dependent upon passenger revenues.

  14. Contemporary Airline Industry • Industry is dependent upon passenger revenues. • Small amount of significant air freight.

  15. Contemporary Airline Industry • Industry is dependent upon passenger revenues. • Small amount of significant air freight. • High-value. • Perishable. • Emergency.

  16. Contemporary Airline Industry • Industry is dependent upon passenger revenues. • Small amount of significant air freight. • High-value. • Perishable. • Emergency. • Logistics as a system concept should lead to growth in air freight.

  17. End of Part One.

More Related