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SGS SSS

Learning Objectives. After studying the chapter, you should be able to:Describe the three steps of the planning process and the relationship between planning and strategy.Explain the role of planning in predicting the future and in mobilizing organizational resources to meet future contingencies.

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SGS SSS

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    1. S?????G???S S?????S??S

    2. Learning Objectives After studying the chapter, you should be able to: Describe the three steps of the planning process and the relationship between planning and strategy. Explain the role of planning in predicting the future and in mobilizing organizational resources to meet future contingencies. Outline the main steps in SWOT analysis.

    3. Learning Objectives Differentiate among corporate-, business-, functional-level strategies. Describe the vital role played by strategy implementation in determining managers’ ability to achieve an organization’s mission and goals.

    4. ? ???????S?? ??? S?????G???? S?????S??? S?????S??S: ? ???G?O??S? ??? ?????G? ?O? ????????O? S???O? ??? ? ?????? ??????S G?? ??? ????????S? ????G??F? S???O? ??S ????????S?S ??? ?????? ????????S ???S. S?????G???: ?? S????? ?O? ???F?S?O? ??? ???S?O? ??? ??????????? ??? ???S ????????S G?? ??? ???????? ?O? ????????S???O? S???O?.

    5. ? ???????S?? ??? S?????S??? ? ???S???? ??S ????????S?S ??? G????? ??????OS? ??? S????? ??S ????????S?S ? ????? ???F?????? S?? ???????? ??? ???S ??????S ??S ??? ?? ???F???????? ??? ??? ????GO??S??.

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