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A new concept for franchisee recruitment

A new concept for franchisee recruitment. Pre-event. We will ask you a series of questions…. What profile of franchisee are you recruiting? What is the minimum liquid capital required? Which territories you wish to fill?. Pre-event.

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A new concept for franchisee recruitment

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  1. A new concept for franchisee recruitment

  2. Pre-event We will ask you a series of questions… • What profile of franchisee are you recruiting? • What is the minimum liquid capital required? • Which territories you wish to fill?

  3. Pre-event We will run your requirements through our extensive database which we collect from: • All past VMG Franchise Exhibitions – specifically in the last 6 months: The National Franchise Exhibition Autumn 2011, The National Franchise Exhibition Spring 2012, The British & International Franchise Exhibition 2012, The British Franchise Exhibition 2012 • FranchiseInfo.co.uk • FranMail • BusinessFranchise.com • Business Franchise newsletters • Franchise Opportunities Live marketing campaign

  4. Pre-event Those that “match” your requirements will be contacted by our dedicated in-house telemarketing team to: • Pre-qualify their interest in franchising • Identify whether they ‘fit’ with your organisation • Check they have the capital to invest • Check they are ready to commit • Establish which territories are of interest • Book meetings with you over the two days of Franchise Opportunities Live

  5. Pre-event How will the event be marketed? • Wide range of media • An integration of new channels with traditional media • Big-budget national, local and trade media campaign

  6. Pre-event Serious investors who book multiple meetings will: • Be provided with a personalised schedule of meetings before they arrive • Be offered free accommodation in the Radisson Edwardian Heathrow • Have the opportunity to network with you in a free ‘ice breaker’ on the Friday evening

  7. Onsite

  8. Onsite As part of your package you will be given: • 3x3m meeting pod with back wall, name board, poseur table, 2 stools, meeting table and 3 chairs

  9. Onsite

  10. Onsite As with all Venture Marketing Group events there will be a number of visitor features including: • The conference programme including the exclusive bfa panel seminars • The Franchisee Panel • The Business Plan Clinic

  11. Onsite As part of your package you will be given: • A schedule of meetings booked over the two days including: • Profile of potential franchisees booked into meetings (including photo) • A franchise PA who will manage your meetings

  12. Onsite As part of your package you will be given: • The opportunity to book heavily discounted packages at the Radisson Edwardian including: • Breakfast • Access to spa facilities and gym

  13. Onsite

  14. Onsite As part of your package you will be given: • The opportunity to network with serious investors in an ‘ice-breaker’ on the Friday night

  15. Onsite

  16. To take part in this innovative event contact a member of the VMG Franchise Team on:+44 (0)20 8394 5207oremail: franchise@vmgl.com

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