Beyond Email and Web Surfing…

1. Beyond Email and Web Surfing… Aircell LLC Kathee Muldermans March 25, 2010

2. Agenda • Video • Enhanced Cabin Services • Operational Applications • Connectivity Considerations

3. Video • Passengers can browse a library of video content • Get specific information on each title • Purchase & then watch from their own personal device • Cached video content is stored on an onboard server and movies are sent over the high speed in-cabin aircraft Wi-Fi network • Movie/content will be stored on the user’s laptop once purchased • Provides flexibility in when they view it - onboard or on the ground

4. Enhanced Cabin Services with Connected Handheld POS Devices • More Robust Merchandising • Theatre Tickets • Theme Park Tickets • Expanded Food & Beverage Selection • Passenger Re-accommodations • Real time Cabin Discrepancy Logs • Ground Service Coordination

5. Operational Applications Inflight Ground Services Maintenance Improved Efficiencies Across All Work Groups

6. Connectivity Considerations • Enough bandwidth to support the traffic • Prioritize & optimize the data being transmitted • Airline needs to decide what data is most critical to push • Security of system and data • Multiple VLANs • Ability to separate traffic so airline traffic and passenger traffic never mix

7. Connectivity Considerations • Coverage • Seamless across the fleet • Regulatory & Certification Issues • Cost • Integration • Resources • Cross Departmental Commitment • Overall improved efficiencies

8. Thank You! Contact Information: Kathee Muldermans Director of Sales Aircell LLC 630.647.1057 (office) 630.220.0732 (mobile) kmuldermans@aircell.com