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The Playbook

Play #1. Do your shopping on SHOP.COM Have family make wish list on registry. Have them find what they want and copy links. You select their gifts & order. Ask P.C.’S, friends, relatives, associates at work, neighbors – Have you done your Shopping yet?. Online Shopping – Leverage the Holidays.

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The Playbook

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  1. Play #1 Do your shopping on SHOP.COM Have family make wish list on registry. Have them find what they want and copy links. You select their gifts & order. Ask P.C.’S, friends, relatives, associates at work, neighbors – Have you done your Shopping yet? Online Shopping – Leverage the Holidays The Playbook

  2. Play #1 Holiday customer appreciation parties – refreshments bring lists. eGifts for last minute shoppers. Introduce / suggest appropriate BV products (Motives, Yours, Mine, Cellular Labs, Fixx, Isotonix). Offer to help them get the best deals, comparison shopping, Cashback & find out want they want. Be of service. Organize a group with a challenge or fast track. The Playbook

  3. Play #1 Or give them a credit towards a purchase or discount. Be creative. Get their list and do it for them… Dazzle them. Offer free shipping (iTransact) Offer a gift card for $25 if you want to really create a excitement. They will spend more than $25 anyway and you have a repeat customer now that trusts you and likes you. The Playbook

  4. Play #1 Valentine’s Day Father’s Day Mother’s Day Graduation The Playbook

  5. November & December Holiday Season is the most important time for this play We ran the play in during 2011 Holiday season but with a late start. Let’s take a look at the results…

  6. Holiday Sales November & December 2010 VS 2011 • Distributors selling 50+BV of MA products to customers: • increase in such sales of 90% • The number of orders up 69% • Avg order size up 12% • Distributors purchase $50 of partner store goods: • increase in such sales of 83%

  7. Holiday Sales November & December 2010 VS 2011 • PCs who referred a PC to earn the 0.5% cashback: • increase in such sales of 57% for Partner store goods, this is a result of orders being up 47% and the avg order size being up 29%. • There was also an increase of 116% for MA goods, this is a result of 59% more orders and a growth in avg order size of 50%. • New customer orders: • the US had a 6% in first time new customer orders. All of MA (Worldwide) had a 13% increase.

  8. The Plays Holiday Shopping • How many appointments and parties can you set up? • If the entire organization does this you will pick up a huge amount of business, new customers and everyone will get paid on the job for learning how to use the portal and the Shop.com site. • E-gifts becomes increasingly valuable the further you get in the month because it solves getting friends and relatives what they want and impress them while making it easy for both of you.

  9. Play #2 Find GenY – Why it is easy and makes sense. Use PDF tool, videos, events, GenY receptions to build interest and make it attractive. Use Social Media to find posts, tweets and search. GenY Campaign The Playbook

  10. Play #2 Network – We are looking for young, entrepreneurial, internet savvy, social media enabled, ambitious stars. Our challenge & contest for your organization – organize, lead, promote, corings & counseling. College Blitz Tour coming soon. Get as many in now to leverage it. Know why it is relevant, appealing and right for them. The Playbook

  11. Play #2 They are ready, get it, have no challenges with technology and you can change the demographics in your business and bring in a whole new wave of people that love the business, are enthusiastic, brilliant and ambitious. Find 2 – One in each leg The Playbook

  12. Play #3 Understand the online shopping list. How it finds what you need or already buy and gives you every option possible. No excuses. NO ONE HAS THIS. Shopping Annuity Online Shopping List The Playbook

  13. The Final Play The only shortcut to success, The best use of your time, Get your people to…

  14. 2012 international convention August 9-12, 2012 Greensboro Coliseum, Greensboro, NC

  15. Purchase your International Convention tickets (No lines)

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