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Reading times of magazines NRS Finland 2011

Reading times of magazines NRS Finland 2011. Reading times of magazines. Researched in NRS Consumer 2011 survey through an internet questionnaire

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Reading times of magazines NRS Finland 2011

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  1. Readingtimes of magazines NRS Finland 2011

  2. Readingtimes of magazines • Researched in NRS Consumer 2011 survey through an internet questionnaire • A customised form: only the magazines which the respondent had said to have read during a NRS phone interview were shown on the internet questionnaire • Number of completed questionnaires 8 966 • Wording: How many times do you read or browse a copy of the XX magazine? Please mark how many times you have read each magazine. Please also answer the question for the other magazines mentioned in the form. • This question is based on the so called MPX factor questions, which were previously used in NRS in Finland and in some other countries. Each participant has only been asked one question about the reading times of magazines since 2009. • Answering has become easier and the number of participants has increased. • Reading times are reported as averages per target group and magazine subscribers.

  3. Readingtimes of magazinesin differenttargetgroups The following tables only report the numbers for each magazine for which the number of participants in a target group is no less than 50. If the number of respondents is less than 50, it’s marked in the following way: x) < 50 respondents

  4. Source: NRS Finland 2011, N= 8 966

  5. Source: NRS Finland 2011, N= 8 966

  6. Source: NRS Finland 2011, N= 8 966

  7. Source: NRS Finland 2011, N= 8 966

  8. Source: NRS Finland 2011, N= 8 966

  9. Source: NRS Finland 2011, N= 8 966

  10. Readingtimesof subscriberreaders Note: For some magazines, if there are less than 50 respondents, the results are only suggestive.

  11. Source: NRS Finland 2011, N= 8 966

  12. Source: NRS Finland 2011, N= 8 966

  13. Source: NRS Finland 2011, N= 8 966

  14. Source: NRS Finland 2011, N= 8 966

  15. Source: NRS Finland 2011, N= 8 966

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