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Created and Presented by Austin Holmes 4166 Shadow Creek Circle, Oviedo, FL 904.318.2309 Given to UCF Joust Semi-final Judges March 18, 2011. Overview. Eco-friendly housing solutions Customer service and results oriented Emerging market and profit potential.
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Created and Presented by Austin Holmes4166 Shadow Creek Circle, Oviedo, FL 904.318.2309Given to UCF Joust Semi-final JudgesMarch 18, 2011
Overview • Eco-friendly housing solutions • Customer service and results oriented • Emerging market and profit potential. • Impact: Business, Social, Financial • What I’ll discuss further…
The Problem • What are the choices? • The Green Industry, The Construction Industry and The Combination - Public opinion, Public knowledge and The demand. - Expert opinion. Expert controversy. The outcome. • Where can I get one of those?
We are Green Holmes Green Holmes is the superstore for your green needs! • What makes us the best? • How we do business and how it makes us great • Technological Advantages • Price Advantages • Marketing Advantages • The best advantage is referrals
The Orlando Metro Area • What makes a great prospect? - Business and environmental trends - Momentum of the market and attitude of customers • Our business structure - The 8000 dollar rule - Growing the number of inspectors - Growing the sales calls, and home inspections
Offerings • Green Solutions • Presentation Technology - I-Pads for custom evaluation and presentation • Home efficiency analysis • Solar and alternative power • Green technology and appliances • Organic gardening • Greenhouses • Snow melting • Green interiors • Environmental impact accounting • Composting • Windows, walls, doors and floors • Insulation • Water conservation and reclamation • HVAC • Fireplaces • Land usage optimization • Outdoor environments • Gutters • Roofing • Electrical • Painting • Yard Maintenance • Siding • Automobile suggestions • Cleaning Services
Traditional vs. Green • Current events • Powerhouses vs. Little guys • Failing business model • Government Regulations • Future events • Name brands vs. Innovators • Limited green in SE U.S. • Government Incentives
Community Partnering • A brand of quality, expertise and service • From prospect to referral - There are many different reasons clients choose Green Holmes - Sales cycle: Marketing efforts, initial contact, evaluation appointment, proposal options, sale, project inception and completion, referral system. • Comprehensive Marketing and Sales staff • A community manager will run marketing efforts. • Approximately five sales staff will be initially hired.
Management Team • Austin Holmes, creator and… - BSBA Management, Specializing in Entrepreneurship - USGBC LEED AP Certified Professional - General Contractor’s License • Aldo Magliano, Sub. Relations, Project Man. -Foreman with 20+ Years Construction Industry Experience • Filling the Gaps • Board of Advisors and their experience. - Christopher Holmes, The Haskell Company, LEED Architect and Instructor
Financing • What we need and leasing These funds will be used for startup costs and day-to-day operations in the first three to four months of business. After which the business will have positive cash flow. • Setting-up • Operations Initial Capital Needed Sources: Equity $40,000 Investor debt $40,000 $80,000 Uses: First three months expenses $56,783 Working Capital $23,217 $80,000
Roadmap to Opening Day • In progress • USGBC LEED Certification and GC License • Board of Advisors and additional partners • To Do • Raise Capital ($80,000) • Hire missing positions and secure additional Subs • Start Marketing and Operations • Ownership Structure, LLC. • 50% Holmes, Up to 25%@5% each vested partner, Up to 20% Equity Investors, Up to 5% Employees
Summary • What’s best about green homes? • What’s best about Green Holmes? • What’s the best part about GH people? • Sell, IPO, or Umbrella? • What’s the best way to improve? • When’s the best time to follow up?