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LG Life Tastes Good Championship Competition 2009. Hilton Hotel, Jeddah. September 2, 2009. KSA. LG Life Tastes Good Championship Competition 2009. Successfully ‘09 Saudi Arabia Cooking Competition held under keen interest
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LG Life Tastes Good Championship Competition 2009 Hilton Hotel, Jeddah September 2, 2009
KSA LG Life Tastes Good Championship Competition 2009 Successfully ‘09 Saudi Arabia Cooking Competition held under keen interest of Saudi ladies. Now it’s positioned as an icon of LG women activity. Date & Revenue Date : 2nd of Sept. 2009 Venue : Hilton Hotel (Jeddah) CSR Activity for Saudi Ladies SolarDom & Cooking Academy PR Purpose Saudi Region Qualifying competition 285 Saudi Ladies Attended Attendants Total 26 : 23 Female Media + 2 TV Channels (Saudia TV, Rotana TV) + 1 Radio (Saudi Radio) LG Cooking Academy Staffs & office members LG Life Tastes Good Championship Competition 2009 background explanation & Cooking Academy introduction Contents SolarDom Presentation & Demo by Cooking Academy Chef 9 participants selected by lucky draws for contest (9 from LG Cooking Academy) ※ 10 participants for single and 5 teams for team competitions Direct effect on sales of SolarDom Expected Output & Evaluation Creating WOM not only SolarDom but also LG all Premium products PR through media Women customer data collection PR for LG Cooking Academy Event for Women need to avoid during Ramadan period (Less than expected) Remarks ※ Too much traffic jam and other many events held at the same time. Cooking Competition paused by Lack of power supply
LG Life Tastes Good advertised at the Lobby’s screen LG Cooking Academy Leaflets at the Registration Table
Stage is getting ready for the Cooking Competition…
Reception Welcome Speech Welcome Speech (LG Cooking Academy Manager) SolarDom Demo
Competition Cooking by SolarDom Quiz Attendees
Presentation by participants Event Venue Winners Announcement
Pictures with Winners Awards to Winners
Al Madinah Newspaper Ads (30th of Aug.) Okaz Newspaper Ads (24th of Aug.)