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Sources of innovation (Cases ). Rev: Sep, 2012 Euiho (David) Suh , Ph.D. POSTECH Strategic Management of Information and Technology Laboratory (POSMIT: http://posmit.postech.ac.kr) Dept. of Industrial & Management Engineering POSTECH. Contents. Unexpected occurrence (1/2). 3M Post-It
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Sources of innovation (Cases) Rev: Sep, 2012 Euiho (David) Suh, Ph.D. POSTECH Strategic Management of Information and Technology Laboratory (POSMIT: http://posmit.postech.ac.kr) Dept. of Industrial & Management EngineeringPOSTECH
Unexpected occurrence (1/2) • 3M Post-It • Failed glue which is super weak instead of super strong Glue which can be lifted off without damaging the papers
Unexpected occurrence (2/2) Solar Collector Solar Collector Oil Shock Oil shock in 1970s Rapid growth of solar industry to reduce energy consumption
Incongruities • French Door Refrigerator • Refrigerator applying the principle of air circulation (Hot air rises and cool air goes down): Inconvenience caused by more frequent use of refrigerator than freezer Bottom freezer refrigerator
Process Needs (1/2) Needs to use fine material without sinter & coke process • FINEX Process • Lack of Raw Material & Fuel with High Quality • Strict Environmental Regulation • Increase of Investment & Operating cost
Process Needs (2/2) • Steam Iron • Spraying water separately to protect the cloth while ironing Equipping a steam spraying function in the iron
Industry & Market Change (2/2) • Hybrid Vehicle • Vehicle that combines an internal combustion engine and one or more electric motors • Era of High Oil Price, Culture that concerns environment Increasing purchase of hybrid vehicles despite of their high price and poor efficiency
Industry & Market Change (2/2) Digital Camera Film Camera Photo studio Personal Printer • Personal Printer • Introduce of digital camera Decreasing use of film Using personal printers, rather than using photo studios to print photos
Demographic Changes (1/2) • Adult Diaper by Unicharm(Japan) • Expanded silver industry as entering to an aging society • Most adult diaper products which are difficult to be changed by the wearer alone • Launching a diaper product for the elderly, “LifreeRehabili-Pants (ライフリーリハビリパンツ)” Replaceable diaper without taking the outer pants off by the wearer alone
Demographic Changes (2/2) • Increase of Industrial Robots • Decrease of laborer & Increase of the intellectual class Avoiding sticky floor (“3D Jobs” – Difficult, Dangerous, Dirty) Using industrial robots for the difficult and repetitive tasks
Changes in Perception • Smart TV (Connected TV/Hybrid TV) • Technology convergence between computers and television sets • Increasing use of smartphone: People accustomed to using applications and integrated technologies Television where applications can be installed and which can be used with other equipment
New Knowledge Wing Motor Air Suction • Wingless Fan • Principle of jet engine:Sucking air to the lower side using built-in fans and electric motors • Bernoulli’s Principle:Pushing air to the inside wall of the ring String air flow