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Hospitality Insiders Club: Exclusive Business Events for Hospitality Industry Leaders

Join the Hospitality Insiders Club to attend exclusive business events and gain insights from industry leaders. Topics include the art of food, event design and management, marketing communication, and more. Don't miss this opportunity to network and learn from the best in the industry.

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Hospitality Insiders Club: Exclusive Business Events for Hospitality Industry Leaders

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  1. Haaga-Helia International Hospitality Management School Ari Björkqvist & John Niser March 15 2018

  2. Ari Björkqvist • Accommodation business since 1982 • various tasks in hotels from reception to sales 1982-1988 • sales manager 1988-1992 • Seaside Hotel /marketing manager 1992-1997 • Best Western Finland/Vice President operations 1997-1998 • Best Western Finland/CEO and managing director 1999-2001 • Haaga-Helia 2001 lecturer/Hotel Management and Marketing • 2003=> Programme Director / Hotel and Restaurant Management Programme • Acting Director 2014-2015 • Programme Director, Head of Campus 8/2015 • Project Director, 8/2017 => Kus on mu hobune?

  3. Me, myself and I

  4. Team • In Finland • In Estonia .

  5. HospitalityInsidersClub • Külalislahkuse äri juhtidele ja keskastme juhtidele • Ettevõtte liikmelisus • 4 korda aastas • Uus koht • Uus teema • Uus kaasus • Rahvusvaheline mõõde • 400 eurot + KM

  6. HospitalityInsidersClub 2018 kevad 15.02.2018 Topic - Art of Food – Markku Halmeenmäki (Haaga-Helia UAS) Case - OKO restaurant, Tõnis Siigur CulinaryWorld 25.04.2018 Topic - HellinnorTalsingi – Peter Vesterbacka Case - Tallink Megastar JointeventwithFinnishInsidersClub

  7. BusinessShortCourses • Käibejuhtimise algkursus majutusega tegelevates ettevõtetes 13.02.2018 ja 20.02.2018Terje Kalamees • Turunduskommunikatsioon Eesti külalislahkuse äris intensiivkursus21.03.18 ja 27.03.18Peep Ehasalu • EXPERIENCE EVENT DESIGN AND MANAGEMENT – including study tour to phenomenal event hotel “Huone” in Helsinki.03.04.18 ja 17.04.18Violeta Salonen • Social Media Customer Service for HospitalityHow to Deal with TripAdvisor, Google, Facebook and Others03.05.18Johanna Mäkeläinen

  8. HAAGA-HELIA OPENS DOORS TO THE WORKING LIFE

  9. Haaga-Helia´s fields of education

  10. Five campuses Pasila Malmi Porvoo Vierumäki Haaga TallinnHospitality Management Campus in 2019

  11. On Haaga-Helia International Hospitality Management School…

  12. Instead of someting like this…

  13. … we will create something like this…

  14. + parts of Asia

  15. Positioning of the school Thevery top schools LesRoches, Lausanne, TheHague… A completelynewpositioning Mediocreschools … redocean Lowlevelschool, no real (academicorcompetence) ambition

  16. Haaga-Helia International Hospitality Management School Boutique-type School of Higher Education • Number of students: • 100 1. year • 100 2. year • 100 3. year • Total 300-400 students International, private, based on tuition • Degrees: • Diploma in Hotel Management 180 ects • Degree Program in International Hotel Management 210 ects • Degree Program in Hotel Excellence 240 ects Concept Bricks School is partly physical, partly virtual School is competence-based, industry-related, high-class, flexible, utilizing modern technology where ever possible School offers, with its international partners, a unique learning environment for its students The School prepares its alumni for top management careers in hospitality business The admission requirements are based on competences, prior learning, and prior learning success (GPA). We use foundation year to ensure sufficient basic skills for the students School will include a separate, outsourced living unit for visiting scholars and students, possibly also used as part of the learning process. School staff is international, we take use of online learning, Haaga-Helia´s own hospitality staff and Estonian teacher staff + staff of our international partner schools Curricula are module-based, and they will be built together with our international strategic partners

  17. People skills Commercial skills Technical skills Big Data Analysis and Business Intelligence Budgeting Life skills Leadershipskills Learning and studyskills Computer Literacy Financial awareness Managing Performance Economics (micro-macro) Team skills (managing a team, participating a team) Planning and organizing skills (Managerial) Accounting Informationtechnology ConflictResolutionskills Asset management Time management skills Business Analytics Electronic/Digital distribution Behavioralsciences Procurementskillset Investmentcompetenceskills CulinaryArts Commitment to Excellence Reservationsystems Social Sciences (Customer) Psychology CustomerRelationship Management E-Commerce Human interaction and communication Security, Safety and Risk management Quality management CustomerExperience Management skills Social media in Hospitality Critical thinking Revenueoptimization Performance Analysis HospitalitySales and Marketing Hospitalityarchitecture MethodicalApproach Entrepreneurialskills Project Management skills Researchskills Design skills Hospitalitymindset SustainableDevelopmentskills Change management Global Mindset and Humanity Understandinglegalaspects of the business MoralPrinciples and EthicalStandards Problemsolvingskills Interculturalcompetence Futureorientation and seeingtheBig Picture, scenariothinking TheArt of Food & Beverage

  18. Build your International Hospitality CareerGet your Hospitality Bachelor & master´s from the best Haaga-Helia International Hospitality Management School Purdue Global Partner school Associate Partner school Associate Partner school

  19. What are we – Soul of the School? ”WecreatefutureCEOs” Solid Business Management School mindset Hospitality Management School Experience Management New innovativecombination for thefuturejob market Culinary Management Food & Beverage management

  20. 210 ectsDegree in International Hotel Management 240 ectsDegree in International Hotel Excellence 180 ectsDiploma in Hotel Management Additionalcompetencies competence competence Foundation period Requiredskill set

  21. Physical vs. cloud existence of the school School utilizesmoderntechnology and virtuallearning, part of modulescloud-based, somephysically in Tallinn. For a majorpart, ubiquous, nottied to placeortime, partlyphysicalattendance

  22. Staffing Trulyinternational, no mattertheorigin

  23. If the new Hospitality Management school is situated in Tallinn – where should it be? • Tallinn city center – Close to major hotels

  24. Student housing School is partlyvirtualpartlyphysical – studentsdaysorweeks on campus – weintend to offerstudent and visitingprofessoraccommodation at orclose to campus

  25. On tuition…

  26. Curriculum content providers and resource thinking Partner school x Associate partner school x Purdue Global Haaga-Helia/

  27. Academic Offering – Competencies and international offering – Degree 210 ects and competences Partner school X modules Haaga-Helia modules Partner school X modules Partner school X modules Internships and exchanges Estonian partners X, Y, Z Foundation modules

  28. Elaborating the ”Work & Study” Internship section • WorkExperience 30 ects = ”Management Trainee Program” • It containsspecificgoals and guidelines, whichboththeemployer and the School agreeuponbeforecommencing of • theperiod • Mere ”working in a hotel reception for 6 months” willnotdo as such, thesectionhas to be a developingsequence • of competences and responsibilityareas • Below an imaginativeexample of a periodcorresponding to 6 months of internship: Shadowingthe GM Assisting in hotel budgetingprocess Managing an event at the hotel. Monitoring and evaluatingtheresults and success Supervisory position Supervisoryassistant position Monitoring and evaluatingthedevelopment of comptetences, skills and hospitalityattitude on bothsides Participating in hotel marketing and salesactivities etc. – monitoring of results Helping in makingthe 3-week staffworklist etc. Learning thebasics: X hours in housekeeping X hours in reception X hours in kitchen, x hours F&B etc. Student in Swiss Hotel Tallinn Recognition of priorlearning Continuousassessment and evaluation of newcompetences. Blogging on thedevelopment of skillsbased on academicmodelsbythestudent. Feedback on thedevelopment of skillsfromtheemployer and schoolrepresentative.

  29. Elaborating the ”Work & Study” Internship section II WorkExperience 30 ects = ”Management Trainee Program” 30 ects is set and compulsory – additionalmax. 10 ects is ”additionalwork in theworkplace” – countedbythehours worked, based on a set model. Shadowingthe GM Assisting in hotel budgetingprocess Managing an event at the hotel. Monitoring and evaluatingtheresults and success Supervisory position Supervisoryassistant position Monitoring and evaluatingthedevelopment of comptetences, skills and hospitalityattitude on bothsides Participating in hotel marketing and salesactivities etc. – monitoring of results Helping in makingthe 3-week staffworklist etc. Learning thebasics: X hours in housekeeping X hours in reception X hours in kitchen, x hours F&B etc. Student in Swiss Hotel Tallinn Recognition of priorlearning Continuousassessment and evaluation of newcompetences. Blogging on thedevelopment of skillsbased on academicmodelsbythestudent. Feedback on thedevelopment of skillsfromtheemployer and schoolrepresentative.

  30. What is in it for you – the hospitality business? • International student base • Work and study in businesses • Development and growth opportunities for both the hospitality business and the student • Students shaping, changing and developing the local hospitality business • Real-life business cases with students and professional staff • Chance to develop your business with us • Opening in winter 2019/2020

  31. For more information Ari.bjorkqvist@haaga-helia.fi

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