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Berlin Conference 13-15 May 2003. Friso Coppes Bob Wilkinson Pierre Kluyskens Marco Thyssen. Theme Elements. Consumers/Shoppers The Shop Floor The Top Learning (Organisation) Working Together Working Title: “View from the Top” …. HEAR IT FROM THE TOP ON THE SHOP FLOOR
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Berlin Conference13-15 May 2003 Friso Coppes Bob Wilkinson Pierre Kluyskens Marco Thyssen
Theme Elements • Consumers/Shoppers • The Shop Floor • The Top • Learning (Organisation) • Working Together Working Title: “View from the Top” …
HEAR IT FROM THE TOP • ON THE SHOP FLOOR • A LEARNING ORGANISATION • ALWAYS LEARNING • LEARNING AT THE TOP • LEARNING OUR WAY TO/AT THE TOP • FROM THE SHOP FLOOR • SHOPPERS IN THE BOARDROOM • SHOPPERS AT THE TOP • SHOPPING AT THE TOP! • LEARNING BETTER SHOPPING • LEARNING TO SHOP • LEARNING FROM THE SHOP
Short List • ON THE SHOP FLOOR • FROM THE SHOP FLOOR • SHOPPERS AT THE TOP • LEARNING FROM THE SHOP • IN THE SHOP TOGETHER • BEYOND THE SHOP (WALL)
Conference Theme 2003 … ON THE SHOP FLOOR (TOGETHER) ADDITIONS TO THE GENERAL THEME: LEARNING SELLING MEETING PLANNING WORKING TRADING TALKING SUPPLYING MANAGING EATING BROWSING DRINKING BUYING
Where are we today ? • Berlin facilities: OK • Marketplace brochure: end September • Site visit for exhibitors: October 30 • First announcement: mailing end October • Second announcement: Q1 2003
Rates unchanged - value up! • Marketplace: objective + 50 % • More opportunities for Exhibitors to communicate • Better booking support • Synergy “Future Store” initiative by Metro, Intel, and SAP
Rates unchanged - value up! • Delegates • Great facilities; more convenience • New Marketplace Evening event • First-timer sessions: starting ECR • More value from Marketplace • National initiatives • Incentive to be invested in more communication
Starter Seminars: Seminar 1 – An introduction to ECR for 1st-timers; or Starting an ECR programme in your company Seminar 2 – ECR in Eastern Europe Exhibitors Briefs: IT Innovations Progress in Collabo-rative Management Store Innovations Tuesday 13th May 2003 – Day 1 Afternoon/Evening
Wednesday 14th May 2003 - Day 2 • Welcome to Berlin & Setting your Expectations – Terry Leahy & Franck Riboud • Hans-Joachim Körber, Metro – confirmed • Roger Deromedi, KFI – confirmed Break • Provocative Academic • 2 top-class case studies • Lunch and Exhibitor Briefs Morning
Food Safety CRM Break Logistics OSA 1 year on Supply Chains Future RFID Break Shrinkage POS Data Manage-ment Wednesday 14th May 2003 – Day 2 Afternoon Festive Evening in the Marketplace
GCI – The big stories « Fresh » Break ECR & Society Demand Generation Stores of the Future; point of purchase innovations CPFR day-to-day Break Global Data synchroni-sation GCI & standards Thursday 15th May 2003 – Day 3 Morning
ECR Awards CEO Roundtable Franck Riboud and Terry Leahy draw lessons from the Conference Wrap-up & Close Thursday 15th May 2003 – Day 3 Afternoon