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Streamlining Creation of Technical Books to EPUB

Streamlining Creation of Technical Books to EPUB. Presentation Outline. Antenna House Introduction History Print Print decline stats Consumer change in print consumption Current E-book Solutions Available solutions right now R e-purposing content Shortcomings Our Solution

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Streamlining Creation of Technical Books to EPUB

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  1. Streamlining Creation of Technical Books to EPUB

  2. Presentation Outline • Antenna House • Introduction • History • Print • Print decline stats • Consumer change in print consumption • Current E-book Solutions • Available solutions right now • Re-purposing content • Shortcomings • Our Solution • Universal Book

  3. Antenna House Presenters • Wybens Titus – Sales & Marketing About Antenna House Over 20 years creating enterprise software solutions in the area of document conversion, editing, and formatting.

  4. What is Happening to Print? • Rise of E-books: • Explosion of e-readers and tablets (iPad, Kindle, Nook, etc.) • More consumers have smart phones (smart phone sales up 72% in 2010) SRC: Publishers Weekly

  5. I Want to Go Digital, Now What? • Overview: • Comparison of ebook formats • Tools available to digitize content • Integrating print and digital into one seamless process

  6. Format Comparison pt. 1

  7. Format Comparison pt. 2

  8. EPUB • Supports Digital Accessible Information System aka DAISY (standard for people with reading disabilities) • Only Kindle lacks EPUB support, but easy transformation to MobiPocket • Publishing industry is buzzing about EPUB • EPUB 3 features: • Greater level of interactivity • Enhanced global language support • Core content based on HTML5 • Support for new CSS3 modules

  9. Cloud Based E-book Creation Sites • eBookBurn, Smashwords, Scribd, Feedbooks • Import content from Word doc, PDF, HTML & text files • Basic formatting • Outputs ePub and other formats • Distribution channels • Issues • These websites lack formatting features for layouts • Designed for simple e-books • Target self publishers

  10. Tools of Change: Going to EPUB • Traditional Method: • Issues: • Too many moving parts = Increased chance of errors • Each tool requires extensive training & deep investment • Content & style are mixed resulting in a lot of time spent re-working the same content to fit a digital medium

  11. Antenna House- Universal Book • Results: • Content creators can focus on content creation (WYSIWYG & Wiki-notation) • Layout handled independent of content (CSS, XSL-FO) • Outputs to EPUB + PDF for high quality printing • One integrated process reduced costs

  12. Communication • Collaboration made easy: • Integrated instant message service • Multiple authors/editors/publishers can simultaneously work on same document • Tracks changes and more robust content management system to come

  13. Conclusion • Important for publishers to think about going digital • EPUB is one of the best formats for digital publishing • Using an integrated solution like Universal Book to go to EPUB is a smart decision

  14. Thank you! Questions?

  15. Sources • Sprouce, Mike. The Decline of Print Magazines and The Newsstand is Dead. August 10, 2011. • http://www.mikesprouse.com/2011/08/10/the-decline-of-print-magazines-and-the-newsstand-is-dead/ • Gartner Says Worldwide Mobile Device Sales to End Users Reached 1.6 Billion Units in 2010; Smartphone Sales Grew 72 Percent in 2010. Gartner, February 2011. • http://www.gartner.com/it/page.jsp?id=1543014 • Comparison of E-book Formats. August 2011. • http://en.wikipedia.org/wiki/Comparison_of_e-book_formats • Sales of Smartphones to Reach 300m by 2013, Helping to Cushion the Downturn in the Mobile Handset Market, according to Juniper Research. August 2011. • http://juniperresearch.com/viewpressrelease.php?pr=123 • EPUB3 Overview, International Digital Publishing Forum. May 2011. • http://idpf.org/epub/30/spec/epub30-overview.html • http://ebookburn.com/ • http://www.feedbooks.com/ • http://www.smashwords.com/ • http://www.scribd.com/ • http://www.publishersweekly.com/pw/by-topic/industry-news/financial-reporting/article/46510-january-e-book-sales-soar-top-hardcover-mass-market-paperback.html

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