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Further Education in Real Estate in Germany a t the Example of MBA „International Real Estate Management“ Biberach – London – Zurich p resented by Professor Dr. Hans Mayrzedt, MSc . Course Director of Biberach MBA. Contents of the Presentation.
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Further Education in Real Estate in Germany attheExampleof MBA „International Real Estate Management“ Biberach – London – Zurich presentedby Professor Dr. Hans Mayrzedt, MSc. CourseDirectorof Biberach MBA
Contents ofthePresentation • Market Conditionsfor Further Education in Real Estate in Germany • Presentationof Biberach MBA • Review of Different Approaches: Points forDiscussion • Message: Challengesof Further Education in Real Estate
1. Market Conditionsfor Further Education in Real Estate in Germany Which Market? Germany: Latecomerwith Rapid Expansion Choice between „Immobilienökonom“ and Master Courses Supply Surplus Alternative Approaches
1. Market Conditionsfor Further Education in Real Estate in Germany • Which Market?narrowlydefined • ①Part-Time CoursessuppliedbyPrivate Providers,financedfromFees • ②ConditionsforApplication- businessexperience in contrastto „consecutive Master Course“,providedbygovernment, financedfrom tax • - withorwithoutfirstacademicdegree • ③ Generalist Approach – in contrasttoSpecialist Approach
1. Market Conditionsfor Further Education in Real Estate in Germany • 2. Germany: Latecomerwith Rapid Expansion • Germany as a „Latecomer“ comparedto UK startingduringthe 90‘s with „Immobilienökonom“ courses: private supplerswith private certificate • Rapid Expansion in Germany duringthe last twodecades,supplementedby Master coursesduringthepresentdecade: private suppliers in cooperationwithuniversities • ImportantRoleof RICS Accreditation: Access to RICS Membership • Introductionofgovernmentfinancedcourses: government real estatecourcesonlyduringthepresentdecade: undergraduateandgraduate („consecutive Master“) ERES Seminar Vienna Dezember 4-5, 2009
1. Market Conditionsfor Further Education in Real Estate in Germany • 3. Choice between „Immobilienökonom“ and Master Courses • Most oftheParticipantsof Further Education in Real Estate still finish withthePrivate Certificate „Immobilienökonom“ • A Rising Share ofParticipantsfinisheswith a Master DegreeWhatistheDifference? • Higher Demand of Master Courses on Participants - a firstacademicdegree - more time tobespent • InternationalyRecognized Master Degree • Without a first Academic DegreeEmployees miss this Option
1. Market Conditionsfor Further Education in Real Estate in Germany • 4. Supply Surplus • Some Providers supplyCourses in several Real Estate Centres, accepting large numbersofparticipants • Medium Term Perspective: StrongerRiseofSupplycomparedto Demand • Short Term Perspective: Restructeringof Enterprises andtheCrisisdiminished Demand for Further Education
1. Market Conditionsfor Further Education in Real Estate in Germany • 5. Alternative Approaches • CorrespondenceCourses vs. Vocal Teaching • In-house Seminars - providedbyExternalSuppliers - providedbyStaffofthe Enterprise • tobediscussed in thethirdpartofthispresentation
2. Presentationof Biberach MBA The first Master Coursefor Real Estate in Germany since April 2002 with 9 Intakesincluding 2010/2011 Initiative from Biberach – Why? Location Biberach Partnership Biberach – London – Zurich Target Groups Intentions SubjectQualificationAims Contents oftheCourse StructureoftheCourse USP In-house Seminars
2. Presentationof Biberach MBA • 1. Initiative from Biberach – Why?FourExcellentPre-Conditions • ① Biberach University of Applied Sciencesspecialized in constructionsinceitsfoundation in 1964 • ②The first Business Administration CourseforConstruction in Germany since 1978, extendedto real estatein 2000Degree: Dipl.-Betriebswirt (FH), now B.A. and M.A. • …
2. Presentationof Biberach MBA ③Bauakademie Biberach – Partner ofthe University for Further Education in Constructionand Real Estate since 1983,postgraduatedegree, awardedbythe University in Business Management forCivil Engineers andArchitectssince 1989 ④London South Bank University – our Partner University since 1984, offering a Master Course on Real Estate sincemanyyears
2. Presentationof Biberach MBA • Initiative from Biberach – Why? • Development ofthe MBA Course „International Real Estate Management“ • byprofessorsoftwodepartmentsof Biberach aidedby Hearings withGerman Enterprises of Real Estate • Constructionand Real Estate Management • Project Management • in cooperationwith London South Bank University, Department of Property, Surveying & Constructionand a Swiss partner
2. Presentationof Biberach MBA 2. Location Biberach Frankfurt Nürnberg Karlsruhe Stuttgart F München Biberach Salzburg A Basel Zürich CH Entfernungen: Hamburg: 730 km Stuttgart: 140 kmMünchen: 150 km Zürich: 190 km Karlsruhe: 200 kmBasel: 220 kmNürnberg: 240 km Salzburg: 280 kmFrankfurt: 330 km Genf: 460 km Düsseldorf:550Wien: 590 km Berlin: 650 km
2. Presentationof Biberach MBA 2. Location BiberachBuilding: Administration andLecturing
2. Presentationof Biberach MBA 3. Partnership Biberach – London – Zurich private public Biberach University of Applied Sciences Bauakademie Biberach international international London South Bank University Wüest & Partner Zurch - Geneva - Frankfurt
2. Presentationof Biberach MBA 4. Target Groups High potentialsamongjuniorandexperiencedstaffwith a firstacademicdegree from banksand insurance: investmentandfinance in real estate industryandservices: staffforconstructionand real estate real estateand construction: developers, investors, architects, engineers, consultants, asset managers, property managers from different real estatecentres in Germany andother European countries
2. Presentationof Biberach MBA • 5. Intentionsbythecourseprovidersaimingatcareerpromotionofcourseparticipants in real estatemanagementby: • providing„bestpractice“ byexperiencedspecialistsofbusiness in combinationwiththeoreticalbackground • promotinginterdisciplinaryanalysisandcooperation • focussingon importanttoolsandworkingprocesses • focussingon international aspectsof real estate • strengtheningmanagementabilitiesalongthemicrocycleof real estate; leadershipandcommunicationskills • promotingnetworking
2. Presentationof Biberach MBA • 6. SubjectQualificationAims • Generalist Approach • Specialists in somefieldsof real estateenlargetheirknowledge in furtherfieldsof real estate • Specialists in design andconstructionarebeingintroducedto all importantfieldsof real estate
2. Presentationof Biberach MBA • 7. Contents oftheCourse • Direct Investment in Real Estate • Management alongthemicrocycleof real estate • Real estateprojectdevelopment • Research, finance, marketing, law, taxes, controlling • Buyingandselling real estate, valuation, assetmanagement • Outsourcing conceptforconstructionandoperation • Cross-bordertransactions; projectdevelopmentabroad – law, transparency, tax, finance • …
2. Presentationof Biberach MBA • Indirect Investment in Real Estate • Portfolio management, Real Estate Funds andReits, different investmentproducts • Global investmentstrategies • Analysis of Relevant Marketsfor Real Estate • Renting out andinvestmentmarket, constructionmarket, creditmarket, capitalmarket • Influencesofbusinesscycle, investmentstrategiesand real estatecycles
2. Presentationof Biberach MBA • 8. StructureoftheCourse • Duration • 11 contactweeksduring 13 months • Home work: preparationforthecourse, homeworkduringthe 13 monthperiod, Master Thesis • Altogetherittakesabout 2 yearstoreceivethe MBA degree • Teaching Methods • Teaching in blockswithsmallgroups • Cooperationofacademicsandpractitioners • Lectures, workshops, casestudies • …
2. Presentationof Biberach MBA • Teaching Languages • English and German • Teaching Locations • 6 weeks Biberach, 4 weeks London, 1 weekZurich • Accreditations • RICS, FIBAA • Fee
2. Presentationof Biberach MBA 9. USP fortheCourse contents languages partnership locations lecturers & participants Internationality Teaching in Blocks withsmall Groups, SupervisedbyCourseDirectorsonlyoneIntakeeveryyear Recognized Master Degree RICS and FIBAA Accreditation Participants not onlyfromone, but from different Centresof Real Estate …
2. Presentationof Biberach MBA Furthermore: Strong Involvementof Advisory Board of Eminent Personalitiesof Real Estate AlumniActivitiesatthe National and „Regional“ Level
2. Presentationof Biberach MBA 10. In-house Seminars Topics depending on individual needsofenterprises Someexamples: - managementmethods - calculation - real estateprojectdevelopment - real estateportfoliomanagement - real estateassetmanagement - environmental law - buildingcontracts in thecontextoftownplanning Duration: 3 to 5 days Preparationand Moderation by a CourseDirector
3. Review of Different Approaches: Points forDiscussion Weekend Lecturing vs. Teaching in Blocks Enterprises as Sponsors ofCourses CorrespondenceCourses In-house Seminars Combinationof Approaches
3. Review of Different Approaches: Points forDiscussion • 1. Weekend Lecturing vs. Teaching in Blocks • Reallypreferablefor Enterprises? Convenience vs. Qualitiy • Advantages of Block Teachingintensityoflearninginterdisciplinarycooperationbetweenparticipantscompatibilitywithfamilylife • Advantages of Teaching in Blocks with Small Groups underclose Supervisionstrongerinclinationforparticipantstoraisequestionsandtocontributetoexchangeofviewssupervisorsestablishingthecontextwithotherparts – ofthe same moduleandwithothermodulesofthecourse
3. Review of Different Approaches: Points forDiscussion • 2. Enterprises as Sponsors ofCourses: welcome, but not withoutproblems • Limitation ofemployeesof an enterpriseto a coursesponsoredbyit? • Restrictions on choicebetweencourses:eitheremployeesare not allowedtoapplyforothercoursesortheymayapply but havetoacceptthattheenterprise will not cover thefee • Why not enlargingthechoicebetweencourses?consideringthewishesoftheemployee • hissuperior • andthe Head of HR
3. Review of Different Approaches: Points forDiscussion • 3. CorrespondenceCourses • Reallypreferableforenterprisesandemployees? • employeesremaining on theirwork-places • Disadvantages • missingtheadvantagesoflecturesandworkshops • smallerpressureto finish thestudies on time
3. Review of Different Approaches: Points forDiscussion • 4. In-house Seminars • Duration: muchshorterthancourses • LowerCosts • External Providers forcertain Topics orderedby an Enterprise • or • Internal Providers • either on certaintopicsortoexplaintheworkof different departmentsoftheenterprise
3. Review of Different Approaches: Points forDiscussion • 5. Combinationof Approaches • Coursesand In-house Seminars • Enterprises cannot do withoutcoursessuppliedby professional providersIn-house Seminars cansupplement such coursesaccordingtospecificenterpriseneeds • Internal andExternal Providers of In-house Seminars • Depending on theaimandthetopicofthe In-house Seminar • internalorexternalprovidersaremoresuitable
4. Message: Challengesof Further Education in Real Estate • ① Enterprises and Universities have constantly to reviewAppropriateAnswers to Changing Needs of Real Estate Business • ② Management and human resource department have to findIndividual Solutions for Optimizing the Mix of Different Approaches for Further Education • ③ The quality of Courses has to follow Best International Standards; important role of RICS • …
4. Message: Challengesof Further Education in Real Estate • ④ Considering Expansion and Diversity of CoursesNeed for More Transparency on Their USP and for Open Competition • ⑤ Over-Capacity of Courses such as in Germany since some years has to be Removedby Market Forces based on needs from all market partners, i.e. without any arbitrary interventions • ⑥ Candidates for Further Education should be enabled to put Forward Their Needs in the decision making process of the enterprise on the choice between courses