National Public Science Day Program - Promoting Science Education and Outreach

1. AAAS American Association for the Advancement of Science

2. AAAS MISSION “...furthering the work of scientists, facilitating cooperation among them, fostering scientific freedom and responsibility, improving the effectiveness of science and the promotion of human welfare, advancing education in science, and increasing the public understanding and appreciation of the importance of the methods of science and human progress.

3. American Association for the Advancement of Science • The focus of the Association is interdisciplinary • Over 30,000 international members • Membership organization of 135,000 individuals • Federation of nearly 300 organizations

4. MASS MEDIA Science & Engineering Fellowship Program

5. PROGRAM OVERVIEW • Purpose • Accurate Coverage • More Frequent Coverage • Benefits • Informed Choices • Improved Communication

6. PROGRAM OVERVIEW • Fellows • Who are they? • Where do they come from? • Funding of Fellows • AAAS Affiliates • Private Foundations

7. PUBLIC SCIENCE DAY

8. PUBLIC SCIENCE DAY • Objectives • Raise Public Awareness Nationwide • Greater Exposure to Science through Technology • Program Structure • Science Center, Community & School Partnerships • Six Month Program • Project Webspace Created (http://www.fi.edu/psd2001/index.html) • Teams Showcase Work

9. 2000 NATIONAL PSD PARTNERS 1. Oregon Museum of Science & IndustryWinterHaven Schoolhttp://web1.omsi.edu/schools/psd/2000/ 2. Natural History Museum of LA County Foshay Learning Center http://www.nhm.org/education/publicscienceday/index.html 3. Discovery Science Center Lomarena Elementary School http://www.discoverycube.org/pub_sci_day.htm 4. University Corp. for Atmospheric Research Casey Middle School & Univ. of Colorado http://www.ucar.edu/40th/webweather/ 5. Austin Nature & Science Center Timy Baranoff Elementary http://www.ci.austin.tx.us/nature-science/pond.htm 6. The Chicago Academy of Sciences Josefa Ortiz de Dominquez http://www.chias.org/psd2000/ 7. Buffalo Museum of Science Dr. Charles R. Drew Science Magnet School http://www.sciencebuff.org/welcome.html#mark2 8. Milton J. Rubenstein Museum The Elm Street School http://www.most.org/edu_frame.html 9. Carnegie Science Center J.W. Burkett/Montour School District http://www.carnegiesciencecenter.org 10. Pittsburgh Children’s Museum Homewood Montessori School http://www.pittsburghkids.org/aaas.html 11. Virginia Air & Space Center Flora D. Crittenden Middle School http://www.vasc.org/pubsciday.html 12. Orlando Science Center Princeton Elementary http://www.osc.org/publicsciday.htm 13. Fairchild Tropical Garden North Miami Beach Senior High School http://www.ftg.fiu.edu/psd2000/default.htm 14 Miami Museum of Science Avocado Elementary http://www.miamisci.org/psd2000/ 15 St. Louis Science Center Curtis Bishop Middle School http://www.slsc.org/

10. OTHER PUBLIC UNDERSTANDING ACTIVITIES

11. MID-CAREER FELLOWSHIPS • Examples: • Congressional Fellowships • Diplomacy Fellowships • Defense Policy Fellowships • Environmental Fellowships • AAAS/NIH Science Policy Fellowships • Science, Justice and Public Policy Fellowships • AAAS/NSF Fellowships

12. MEETINGS AND CONFERENCES • AAAS Annual Meeting Symposia • AAAS Science and Technology Policy Colloquium • Scientific Roundtables

13. MARCO POLO

14. MARCOPOLO • Partnership between the WorldCom Foundation • and seven renowned educational organizations • Provides free, high-quality Internet content for • K-12 educators • Offers professional development, free of charge, • to school districts throughout the country

15. SCIENCE NETLINKS • Web-based educational project produced by AAAS, • in partnership with the WorldCom Foundation • Comprehensive guide to outstanding science, • mathematics, and technology resources • Searchable bank of reviewed science websites, • original Internet-based K-12 science lessons, • audio features on the latest science research, and • news and forums related to science education

16. SB&F

17. SCIENCE BOOKS & FILMS • Authoritative guide to science resources since 1965 • Only critical review journal devoted exclusively • to print and nonprint materials in all of the sciences • and for all age groups • Every year, hundreds SB&F reviewers evaluate • nearly 1,000 books, A/V materials, and software • packages for general audiences, professionals, • teachers, and students

18. SENIOR SCIENTISTS

19. SENIOR SCIENTISTS & ENGINEERS • Organization of retired scientists, engineers, • educators, physicians, and other professionals • who are members of AAAS • Volunteer their services to support the needs of • government, education, and the community • Sponsored by AAAS and funded in • part by a grant from NSF

21. SCIENCE UPDATE • History • Science Radio Programming for nearly 20 years • George Foster Peabody Award • Gold World Medal • Background • Since January of 1988 • Daily Radio Feature • 90-Second Show • Audience • Produced over 2500 shows • Heard on 400 radio stations • Weekly audience of over 2 million

22. DISSEMINATION • Syndication • Murray Walsh Radio Programming • Revenue Helps to Defray Cost of Production • Production • Produced at AAAS • Equipment

23. KINETIC CITY AFTERSCHOOL A Web-Based Learning Adventure

24. KINETIC CITY AFTERSCHOOL • Kinetic City After School is a Web-based out-of-school learning experience for children playing on their own or in teams within existing after school programs. • At its core is an interactive story in which children perform Standards-based science activities to save a virtual world from the ravages of a computer virus that deletes science information.

25. ONLINE ADVANTAGES • The internet allows us to deliver a polished entertainment experience without requiring Hollywood as an intermediary. • Children can participate in the experience, rather than just view or hear it. • The experience can be customized by each user, allowing children to learn at their own pace and follow their own path. • We can create and distribute a huge amount of material at low cost.

26. KINETIC CITY AFTERSCHOOL 2001-2002 • 150 study sites with large evaluation cohort including controls • Implementation of Kinetic City Team web sites • Monthly live audio chats • Twelve complete game sets, one for each Benchmark chapter • Integration of children’s versions of all Science NetLinks content • Full marketing program