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FedEx Ground United Way Campaign FY2007 Strategy “A New Approach”. 2007 FXG United Way Campaign Strategy. To segment the organization into campaign units that will be responsible for raising a designated portion of the projected company wide goal.
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FedEx Ground United Way Campaign FY2007 Strategy “A New Approach”
2007 FXG United WayCampaign Strategy • To segment the organization into campaign units that will be responsible for raising a designated portion of the projected company wide goal. • Each DVP and DHRM will serve as Campaign Champions for their respective Division. • Each MD and RHRM will likewise serve as Campaign Champions for their respective Region. • Each segment, in coordination with the ECM, will be responsible for raising the designated goal amount to reach the corporate goal of $820,000.
United Way Campaign Structure FY’07 FXG United Way Chairperson Shannon Brown Co-Chairs Davida Riley-Brown Bridgette Driver Employee Campaign Manager (ECM) Linda Nakama Home Delivery Champions Vince Hamilton and Lynn Angstadt Southern Div Ground Champions Mark Byrum and Lonnie Pineda Eastern Div Ground Champions Scott Ray and Sean McSweeney Western Div Ground Champions John Hiltz and Ron Janik Central Div Ground Champions Bob Holcombe and Jim Nugent PGH Executive Champions Officers and HR Reps See Slides for Regional Co-Chairs Listed by Division
Outcomes of the United Way New Approach • Increase company wide pledge commitment. • Leverage new hire contribution with payroll deductions. • Encourage involvement with United Way within local communities. • Establish campaign commitment throughout the organization.
FY07 FedEx Ground United Way Campaign Goal $820,000
FY’07 United Way Campaign Goal • Field Divisional Goal ($50,000 each) $250,000 • PGH Goal (includes Leadership) $270,000 • Company Match $300,000 • Campaign Grand Total $820,000
Leadership Giving United Way defines its Leadership Giving Levels $1,000 Leadership Level $2,500 Rooney Level $5,000 Heinz Level $10,000 Tocqueville $25,000+ Tocqueville / Ordre de Liberte’
Leadership Giving • FedEx Ground Leadership participation levels: • $1,000 to 2,500+ - MD • $5,000+ - VP • $10,000+ - SVP / EVP
Dan Sullivan Gretchen Smarto Heidi Bartholomew Shannon Brown Ken Spangler Mike Hmel Cliff Johnson Steve Handy Mike Mannion Paul Callahan Roman Hlutkowsky Ron Joseph Sev McMurtry Bram Johnson Campaign Goal $270,000 PGH Executive Champions
FY’07 United Way Campaign Goal • Project Leadership contribution $125,000 (based on giving guide) • PGH Area Goals $145,000 • $270,000
Eastern Division Champions Scott Ray – DVP Sean McSweeney – DHRM Campaign Goal $50,000
Alex Kapinos – NEST MD John Roberts – ATLC MD Steve Johnston – CARO MD Sean O’Connor – NYME MD James Carson – UPNY MD Heather Hart – NEST RHRM Ken Palmer – ATLC RHRM Stephanie Clark – CARO RHRM Dennis Fisher – NYME RHRM OPEN – UPNY RHRM Eastern Division Regional Co-Chairs
Western Division Champions John Hiltz – DVP Ron Janik – DHRM Campaign Goal $50,000
Ed Leveque – SCAL MD Chuck Buchanan – SCAL RHRM Tom Campbell – NWST MD Dan McMackin – NWST RHRM Tim Olsen – MNTN MD Michelle Swing – MNTN RHRM Dan Rubado – NCAL MD Tim Hansen – NCAL RHRM Kevin Dixon – DSRT MD Andrea Cox – DSRT RHRM Western Division Regional Co-Chairs
Central Division Champions Bob Holcomb – DVP Jim Nugent – DHRM Campaign Goal $50,000
Jim Primm – CENT MD Jayne Powell – CENT RHRM Kevin Koken – MWST MD Kathryn Winsor – MWST RHRM Jeffrey Burns – NCEN MD Debbie Dorn – NCEN RHRM Tyler Tattum – PLNS MD Mike Finley – PLNS RHRM John Kalinich – GPLS MD Greg Lewis – GPLS RHRM Central Division Regional Co-Chairs
Southern Division Champions Mark Byrum – DVP Lonnie Pineda – DHRM Campaign Goal $50,000
Ted Harada – SEST MD Chris Wierda – SEST RHRM Mark Davidson – SEST RHRM Michael Boyzuick – SWST MD Al Spagnouolo – SWST RHRM George Crosby – FLDA MD Michele Miles-Ewell – FLDA RHRM Kelley Hoppie – FLDA RHRM Jason Smith – MISV MD Mark Kirkpatrick – MISV RHRM Torre White – GCST MD Terry Richie – GCST RHRM Southern Division Regional Co-Chairs
Home Delivery Champions Vince Hamilton – DVP Lynn Angstadt – DHRM Campaign Goal $50,000
Robert Newman – QGTL MD Chris Lower – QGTL RHRM Patrick Super – QNEG MD Dave Galford – QNEG RHRM Tom Sonsini – QNYJ MD Craig Samuda – QNYJ RHRM Dean Sahli – QCNT MD Steve Hickman – QCNT RHRM Home Delivery Coordinators & Regional Co-ChairsDaniel Cain – HD Eastern Division
Kevin Charlebois – QATC MD Tom Pierce – QATC RHRM Jim French – QSOU MD Kevin Zook – QSOU RHRM Tracy Dibbell – QCAR MD James Davis – QCAR RHRM Robert Noth – QFLD MD Brian McQuiston – QFLD RHRM James Webb – QMSV MD Mike Cohran – QMSV RHRM Home Delivery Coordinators & Regional Co-ChairsPaul Melander – HD Southeastern Division
Alex Howanski Jr – QUMW MDChris Lower – QUMW RHRM Martin Daza – QWST MD Shea Winston – QWST RHRM Tom Beeman – QTEX MD Ty Lemon – QTEX RHRM Rock Sherman – QPNW MD Sandra Williams – QPNW RHRM Bret Wright – QMDA MD Lori Clifton – QMDA RHRM Home Delivery Coordinators & Regional Co-ChairsDan Huesman – HD Western Division
Campaign Rollout • DHRMs communicate division campaign goals and structure throughout the Field organization during June and July. • Conference calls conducted with Regional Co-Chairs to assist with the identification of local United Way representatives. • Field United Way activities identified and communicated during Kick off events. • PGH United Way Campaign activities identified and launched August 15. • Monthly Field reporting to FXG campaign chairperson begins August 30. • FXG Online pledge site opens August 21. • FXG United Way campaign ends November30.