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Managing the politics of value creation – The case of waste management services

Managing the politics of value creation – The case of waste management services. Hervé Corvellec & Johan Hultman Department for service management Lund University. Value in Service Management. Service dominant logic has revived debate on value creation in services

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Managing the politics of value creation – The case of waste management services

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  1. Managing the politics of value creation– The case of waste management services Hervé Corvellec & Johan Hultman Department for service management Lund University

  2. Value in Service Management • Service dominant logic has revived debate on value creation in services • Emphasises shortcomings of value-in exchange view • Co-creation of value • e.g., Grönroos’ view that service provider and the consumer are value facilitators • Value in use • Experiential customer-centered view • Multidimensional • Value in context • NB: absence of labor value

  3. Waste management in Sweden • Extended producers’ responsibility systems, e.g. packagings • Municipal monopolies for household waste within the jurisdiction of owners • Market-based competition forother waste

  4. A critical urban servicewith multiple stakeholders • Owner municipalities • Waste producers • Households • Industries, commerce, administrations • Local community • Region as an economic entity • Environment • Future generations

  5. Multidimensional value delivery • Public health value • Practical value • Legal value • Economic value • Environmental value • Political value • Symbolic value

  6. Spatial and temporal scales • Waste moves all the time • Global market • Global environmental effects • Lasting effects

  7. Appadurai’s regimes of value • Institutionalized ways of assessing and communicating value • “Semiotic institutions generating evaluative regularities under certain conditions of use, and in which particular empirical audiences or communities may be more or less imbricated.” Frow (1993, p.211)

  8. Waste in Hungary (Gille 2010) • A metallic regime (1948-1974) where waste was hailed as free material to be mobilized for the fulfillment of the economic development plan. • An efficiency regime (1975-1984) that saw waste as a cost of production to be reduced in order to increase efficiency. • A chemical regime (1985-present) where waste is seen as a useless and even harmful material category.

  9. Politics of value creation • Multidimensional construct • Instability • Non-commensurability • Multiple ontology (Mol 2002) • Tensions and political negotiations • Potential for innovation • Multidimensional framing

  10. Thank you for your attention Herve.Corvellec@ism.lu.se Johan.Hultman@ism.lu.se

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