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$1,000K 800 600 400 200 0

Growth amongst our VIPs fueled the business until September 2008. $1,000K 800 600 400 200 0. Annual Growth Q101 – Q108: 25%. Annual Growth Q108 – Q110: (15%). ’01 ’ 02 ’ 03 ’ 04 ’ 05 ’ 06 ’ 07 ’ 08 ’ 09 ‘10.

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$1,000K 800 600 400 200 0

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  1. Growth amongst our VIPs fueled the business until September 2008 $1,000K 800 600 400 200 0 Annual Growth Q101 – Q108: 25% Annual Growth Q108 – Q110: (15%) ’01 ’02 ’03 ’04 ’05 ’06 ’07 ’08 ’09 ‘10

  2. Our Ah Ha moment was when Diamond and 7 Star service scores converged with Gold %A Service Score

  3. Quant research also told that gaming had dropped in their L&E Priority List VIPs reduce gambling before cutting other activity VIPs cut other activity before reducing gambling

  4. Our analysis showed their was a service premium when the host Engaged with their customers during a visit VIPs reduce gambling before cutting other activity VIPs cut other activity before reducing gambling

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