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eBooks. By providing popular eBooks, you ’ re giving a valuable gift that comes with quick and easy accessibility . Recipients of this reward can download an eBook from a catalog of thousands of titles in many top genres.
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eBooks • By providing popular eBooks, you’re giving a • valuable gift that comes with quick and easy accessibility. Recipients of this reward can download an eBook from a catalog of thousands of titles in many top genres. • Recipients of these incentives enjoy receiving a complimentary eBook and appreciate the brand providing them. • Compatible with top consumer devices • Easy accessibility for consumers on the go • Thousands of titles available in varying genres • Offer a Value eBook or Premium eBook reward Digital Rewards Online Power, Real-World Reach
Why Choose eBooks? • Clients eBook Download Cards are an excellent choice when you are targeting adult males and females, where eBook readership is especially strong. They are also good choices when the focus is individuals who are traditionally on-the-go, like moms and travelers. • eBook sales reached $1.54 billion in 2011. (Association of American Publishers) • 75% of eReader owners read 6 or more books a year. (Pew Research Center) • 44% of readers with annual household incomes of $75,000 or more have read an eBook in the past 12 months, up from 34% in 2011. (Pew Research Center) • eBook sales have increased 4456% since 2008. (Association of American Publishers) Digital Rewards Online Power, Real-World Reach
What is an eBook Card? • The Design • The front of the card features your logo and custom artwork printed in full color. • The Reward • The back of the reward card clearly displays the reward the user will receive. The Website This is the website address that users will visit to redeem their reward. • The Code • Users enter their unique reward code on the website and follow the on-screen instructions to redeem their reward. Digital Rewards Online Power, Real-World Reach
How It Works Customers enjoy their gift courtesy of your brand. They select the eBook they would like to download from the available options. They visit the website provided and enter their reward code. Customers receive your offer via a branded card or product. Digital Rewards Online Power, Real-World Reach
Branded User Experience • In a connected world, branded user experience is everything. By carrying branding throughout the process to redeem the reward, you can extend your brand’s presence in every detail of the promotion. • By incorporating a fully skinned accompanying redemption experience, your company can easily implement cross-channel touch points in a creative, layered campaign. • The redemption website can be branded with your logo and messaging. • Redemption process can be optimized for most mobile devices and tablet computers. • Full landing pages also available to extend your branding and messaging. Digital Rewards Online Power, Real-World Reach
Beyond Cards Digital Rewards work anywhere and everywhere. Super versatile, all you need is a code to deliver a successful solution for your brand. Online Campaigns – Cut costs even further and include reward codes in emails or provide them for completed online purchases or desired actions. On Packaging – Easy and inexpensive to implement, codes can be printed within packaging, as a label on packages and beyond. At The Register – Reach customers at the transaction level by delivering codes on receipts or via Catalina coupons at the register. Direct Mail – When you print codes on direct mail, the total cost of a rewards campaign could be less than the cost of shipping any other item. Digital Rewards Online Power, Real-World Reach
Promotional Uses Digital Rewards Online Power, Real-World Reach
Targeting The Right Audience • Many industries can benefit from eBook Cards. They are a particularly good fit for Retail, CPG and Entertainment but also Universities, Banking and Travel & Tourism as a strong gift with purchase, on-pack or in-pack or event giveaway. • Widely desirable and of high-perceived value, this reward can be used to target adults of all ages. • Compact and inexpensive to distribute, eBook Cards are great for: • In-store giveaways • Gift-with-purchase • On-pack or in-pack premiums • Event offering • Job fairs • Employee Incentives • ..and more! Digital Rewards Online Power, Real-World Reach
In Good Company Digital Reward Cards have powered promotions for some of the world’s most well-known and respected brands spanning all industries. Digital Rewards Online Power, Real-World Reach