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What is Notre Dame Day?. A global celebration of all things Notre Dame which engages, informs, and inspires alumni, parents, and friends to support the University. What is Notre Dame Day?. An opportunity for your area of interest (AOI) to win a share of the $1M Challenge Fund
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What is Notre Dame Day? A global celebration of all things Notre Dame which engages, informs, and inspires alumni, parents, and friends to support the University.
What is Notre Dame Day? • An opportunity for your area of interest (AOI) to win a share of the $1M Challenge Fund • A 29-hour live broadcast from LaFortune Student Center that tells amazing stories Notre Dame Day starts at 18:42 (6:42pm ET) on Sunday April 24
Jonathan’s ND Day 2015 Gift – My $ Votes – Challenge Fund $ • Made a $10 Notre Dame Day gift to the Notre Dame Fund $74.15 Total ND Day Impact: $84.15
Steps for Success • Readthe ND Day handbook and style guide • http://ntrda.me/219TuDt • Customizeyour AOI’s own Notre Dame Day page • Sharetrailers & news from Proud to Be ND • Engageyour constituents and their networks via your own social pages and email lists (use #NDday!) • Give& Vote starting 4/18! Live leaderboard results begin at 6:42pm ET on 4/24
Notre Dame Day Pages NotreDameDay.ND.edu supports three key digital elements of Notre Dame Day: • Giving and voting • Live broadcast • AOI pages (ex., Glee Club)
How can you market on social? Tools Tactics Use #NDday Share news and updates from PTBND Share your Notre Dame Day page Share photos and videos Tell your story! Encourage giving, voting, and watching on 4/24-25 • Your AOI Facebook, Twitter, Instagram pages • Your personal social media pages • University social pages (Notre Dame, NDAA, Fighting Irish, PTBND)
Social Media Lounge • Segments during the last ten minutes of every hour • Review leaderboards and social highlights • Contact Jonathan for more information
Additional Questions? Notre Dame Day Team Mark Naman ’95, ’96 MBA Director, Operations and Technology Notre Dame Day Mnaman@ND.edu 574-631-9188 Aaron Wall ’04, ’06 M.Ed. Program Director, Executive Producer Notre Dame Day AWall@ND.edu 574-631-2143 Jonathan Retartha ’07, ’11 MBA Social Media Producer Notre Dame Day Jonathan.Retartha@ND.edu 574-631-5340