60 likes | 285 Views
Toys Market Switzerland GfK Switzerland Panelreport (CH) January – August 2010 vs. 2009. GfK – Growth from Knowledge. Der GfK Markt Monitor Schweiz ist die Währung im Schweizer Detailhandel. www.gfk.ch. Method retail panel toys. Method. Retail panel (Start 2001). Census. weekly.
E N D
Toys Market Switzerland GfK Switzerland Panelreport (CH) January – August 2010 vs. 2009 GfK – Growth from Knowledge Der GfK Markt Monitor Schweiz ist die Währung im Schweizer Detailhandel. www.gfk.ch
Method retail panel toys Method Retail panel (Start 2001) Census weekly Production monthly Coverage Panel 2010 68% Included in the Panel - Coop (Coop Retail, Coop City, Bau + Hobby (only toys, wo. Paint/craft supllies), Carrrefour) • Manor • Migros (MMM, MM, M, M-Electronics, Do it + Garden) • Jumbo, PickPay, Spar, Volg, Globus, Denner • Toys‘r‘us, Media Markt, Interdiscount Not included in the Panel • FCW, King Jouet, toys specialists • dispatchers and publishers • kiosks, petrol stations, fairs, direct sales
Evolution panelmarket / categories value January - August 2010 vs 2009