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Mobilizing for Mission. Ginny Howell Connections Mobilization Program Director. My church in North Carolina. Our Purpose. To build a Christian Community where non-religious and nominally religious people are becoming deeply committed Christians. How do we do this?.
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Mobilizing for Mission Ginny Howell Connections Mobilization Program Director
Our Purpose • To build a Christian Community where non-religious and nominally religious people are becoming deeply committed Christians
How do we do this? • Through our journey of knowing, loving and serving God.
Integrated Mission Strategy • Resurrection DNA includes a commitment to giving 25% of our budget to ministry beyond the walls of the church • Mission 3.0- moved from mobilizing money and individual volunteers to 3 part strategy of sustainable community development
Emergency Relief- the aid we provide to people in crisis. Intended to be a short term solution to reduce immediate suffering.
Individual Betterment- Services and tools aimed at equipping people with the skills and abilities to provide for their own basic needs.
Community Development- Investments and establishments that increase the wealth-generating capacity of a community, strengthen infra-structure and support producers who create opportunities for others.
Creating a Culture of Serving • Expose • Engage • Entangle
Expose • Minimal personal investment • Convenient • Meaningful • Often participating in relief activities • Entry point ministries that point people towards additional serving opportunities
Serving with FaithWork to put together gifts and write notes of thanks to teachers in Resurrection’s Partner Schools.
Engage • Moves people beyond a one time serve and into a more consistent habit of serving • Offers opportunities for connecting with others in longer term relationships • More personal investment and potentially more transformative to spiritual development • Often focus on individual betterment activities
Entangle • Greater level of commitment • Increased personal sacrifice • Long term relationship building • Deeply moving and personal • Mature in faith
Examples of Entangle • International Context leader • Education Liaison to Partner School • Housing & Construction Team Leader • Foster or Adoptive Parent • *can arise from almost any mission setting
Context leaders commitment includes updating communications as well as working with Mission staff to create partnership agreements and train team leaders.
Dedicated team members in our Furnishings ministry are always prepared to help mobilize others.
Strategies for long term serving • Create community among those serving together • Provide time and space for reflection • Clearly designed team structures with job descriptions and realistic expectations
Campus Mission Leader, Jamaica Context Leader, Intern from Malawi and Medical Team Coordinator having a bit of fun while attending a Missio Nexus conference together.
Potential Pitfalls • Are there barriers to serving? • Is there space for new people to join the team? • Do people stay on the team beyond their effectiveness? • Is there any guilt in moving off the team? • The “mission people” syndrome
Identifying your target audience • What is their motivation? • What are their needs? • What really matters to them?
Motivation • People serve for a variety of motivations, each one may require a different type of communication to engage that person in serving
Common Motivators • Desire to do good • Community service hours • Socialization • Wants to “give back” • Feels a call to help others • Friends are doing it • Spiritual Discipline
Consider Needs • Family Friendly • Transportation • Financial • Social • Familiarity/comfort
What Matters? • Purpose may override needs if someone is extremely motivated to participate in a specific serving opportunity • Needs may override motivation if there are barriers to a specific serving opportunity
Communicating with clarity • Be clear and specific in referring to ministries • Names / “branding” matter • Will first time visitors understand the purpose of the ministry by its name? • Be consistent and intentional in your language • Use language that offers dignity in all settings
Intentional Language Mission vs. Missions • “Few words have more baggage in the church than missions.” (from Missional Moves, 15 tectonic shifts that transform churches, communities, and the world, Rob Wegner & Jack Magruder)
Words to consider • Volunteer • Project • Homeless • Poor/Needy • Blessing • Mission Trip
Collaboration • Increases your audience • Generates awareness • Expands engagement • Develops new leaders • Strengthens relationships • Engages the community
Follow Up • Provides an avenue for feedback • Offers a second chance to help communicate clarity of purpose • Vehicle for growth and customization for ministries and experiences • Subtle debriefing
Tools To Attract • Collective • Educational • Personal • Events • Influencers
Collective • In worship announcements • Pre-worship slides • Worship bulletin announcements or inserts • Electronic news communications • Social Media (Facebook, Twitter, Instagarm…)
Educational Did you know that in Katanga in the Democratic Republic of Congo there are only 12 doctors to care for 2.7 million people? In contrast, the United Stated has 6,534 doctors to care for 2.7 million people. See how you can make a difference at www.cor.org/sacredsteps 1 in 5 Kansas City children lives in poverty. Safety net programs like WIC, SNAP & TAF do not cover the cost of disposable diapers and children without access to disposable diapers are at increased risk for health problems. Unhappy babies are crying babies, and crying babies are more likely to be abused by already stressed out caregivers. Serve with FaithWork at HappyBottoms diaper bank and make a difference in the lives of Kansas City families. www.cor.org/faithwork
Personal • There is no better tool than a sincere personal invitation • People want to be invited into a ministry • For many people, who the leader is can be more important than the focus of the ministry
Events • Add a serving component to an already existing event • Mega mission church-wide events • Mission Fair