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DVR Homes Are Heavier Consumers of Television DVR households spend 30% more time viewing TV during primetime than non-DVR homes. Time Spent Per Week With TV A18-49/ DVR v. Non-DVR HH. +19%. Total Day. +27%. Primetime.
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DVR Homes Are Heavier Consumers of TelevisionDVR households spend 30% more time viewing TV during primetime than non-DVR homes Time Spent Per Week With TV A18-49/ DVR v. Non-DVR HH +19% Total Day +27% Primetime Source: CAB Analysis of Nielsen NPower Live+7 Put; % change of time spent of dvr v non-dvr hh; Prime=M-Sa 8-11&Su 7-11p; M-Su 6a-6a; 12/30/13-1/19/14