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Activity concepts for local organic food chains

Activity concepts for local organic food chains. Laura Seppänen University of Helsinki. Activity concept (Virkkunen, 2001): - “How to organize the food chain” A principle and a structure for integrating different elements for a logical and functioning whole

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Activity concepts for local organic food chains

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  1. Activity concepts for local organic food chains Laura Seppänen University of Helsinki

  2. Activity concept (Virkkunen, 2001): • - “How to organize the food chain” • A principle and a structure for integrating different elements • for a logical and functioning whole • Includes an interpretation of the object and meaning of an • activity • Is an answer to the demands given from others • -> Chain concepts [ ]

  3. Questions: • How different chain concepts were constructed • in the discussion? • 2. How to understand sustainability in the context • of chain concepts?

  4. The meeting Local and organic food: where are we, where are we going? Food processor/ farmer Kitchen matron/ neighbour A shopkeeper/ local food activist Project/ Municipality Researchers/ local dwellers LEADER- group/ activist of organic farming/ entrepreneur/ potential farmer Consumer/: teacher

  5. Discussion on how to organise local food: (in the second phase of the meeting) Concept A 3. Five answers to questioning the small operation 4. ’Concluding’- discussion: Concepts B ja C in a dilemmatic way 2. Questioning the ’small operation’ • Discussing • logistics

  6. Concept A: Small deliveries from big units Concept B: Producer cooperation Concept C: Small as competitive advantage?

  7. Sustainability as: • Moving to a chain concept that best fits the needs of actual agro-food systems (from C to B?) 2. Participation (Actors locally decide their chain concepts)

  8. Visualizing food chains: Hierarchical, market, partnership and social relations in allocation of food flows Minna Mikkola & Laura Seppänen

  9. Beus & Dunlap 1990: Conventional and alternative paradigms Market and hierarchic forms (competition and authority) Cooperation, community and trust Can these differences be seen in the food networks?

  10. Organic small scale vegetable chain relations Neighbour farm Municipal projects Part time farm Growers’ marketing Co Veg. Co Retail and specialty shops Employer, machine Co Farm Marketing Coop Individual Wife’s employer, research institute UH project Developer Local restaurant Organisation Local Bank EU, biotope Local schools Partner Growers’ group Old age home Pro Agria Italian voluntary Market Local retail outlets Mun. advis. Domination/ hierarchy Local food project Central catering UH ‘Master’ City retail outlet Social relation Friend, org. study group Exp. farm Specialty shops nationally Machine group Organic growers Association Other organic growers Label Co

  11. Conventional large scale vegetable chain relations Holland, Sweden, Hungary, Poland as growers Retail outlets Min of Agriculture Farm Municipal supportive strategy Chain restaurants Individual Spanish contract growers Small wholesalers Organisation ‘Vegetable profet’ Large retail chains product managers Relative ‘Law’ Local retail outlets Partnership Local chain restaurant Market Wife Growers marketing Co Growers Co Regional Hospital Domination/ hierarchy Children Social relation Industrial processor Local school Experimental farm UH Industrial processors views Trusted by GCo Subcontractors Individual customers Transport Other farms renting land Foreign labourers on the Growers’ farms Foreign Co as owner Spanish contract growers MM 020405 Wholesalers Local contract growers

  12. Preliminary findings: The paradigmatic differences can partly be seen. However, the conventional vegetable chain also had a lot of partnership and social relations. How to understand the findings in terms of sustainability: ?

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