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Ensuring that your approach to network performance management is simple, cost-effective and complete Arnold van Holten. Lord Kelvin 1824 – 1907. "If you can not measure it, you can not improve it.". Table of Contents. INTRODUCTION OMNITELE Performance Management in a nutshell
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Ensuring that your approach to network performance management is simple, cost-effective and complete Arnold van Holten
Lord Kelvin 1824 – 1907 "If you can not measure it, you can not improve it."
Table of Contents • INTRODUCTION OMNITELE • Performance Management in a nutshell • Introduction to the Survey • Survey Highlights • Omnitele Vision and Offering in PM Domain • Use cases Performance Management
Omnitele in brief The headquarter situates in Helsinki, Finland. We have local presence in the Netherlands and the Hashemite Kingdom of Jordan. The company is owned by Finnish telecom operator groups and is independent of all international operators and telecom equipment vendors. Omnitele was founded in 1988 to set up the first GSM operator and network in the world. Omnitele has assisted operators in 1,000+ projects in 80+ countries. Our services range from Technology Strategy to Network Design and Network Quality Improvement for Telecom operations
Bridging the gap betweentechnology & business • Technology Strategy Evaluating, selecting and managing licenses, technologies and vendors • Network Design Turnkey network planning services for mobile and broadcasting networks • Network Quality Network auditing, optimisation, quality benchmarking and performance management services
Table of Contents • Introduction Omnitele • PERFORMANCE MANAGEMENT IN A NUTSHELL • Introduction to the Survey • Survey Highlights • Omnitele Vision and Offering in PM Domain • Use cases Performance Management
Performance Management In Nutshell • Performance Management is imperative for any business • To ensure customer satisfaction • To ensure production efficiency and maximum ROI PERFORMANCE MANAGEMENT Monitor Improve Data Information Actions • Performance Management is a continuous systematic cycle of performance monitoring and improvement.
PM for Managing QoS and Expenditures Performance management means managing Subscriber QoS and Network Expenditures • Is there anything more important? • Does your PM support these targets?
Performance Management | Challenges TOOLING PROCESS EXPERTISE How to make Performance Manange easy, cost-efficient, yet complete.... ... ask yourself, • Do I have a clear-cut and proactive Performance Management process in place? • And am I sure that I am monitoring the right things and take the correct actions? Do I • have the right expertise in place? • If so, how many different Performance Management tools and information sources • am I using for this?
Table of Contents • Introduction Omnitele • Performance Management in Nutshell • INTRODUCTION TO THE SURVEY • Survey Highlights • Omnitele Vision and Offering in PM Domain • Use cases Performance Management
Industry Survey on Performance Management • SURVEY TARGETS: • Understand the key industry trends of today’s PM • Get insights to MNO challenges in PM • COVERAGE: • 25 Mobile Service Providers in EMEA • TARGET GROUP: • Technical Senior and Top Management • Technical and commercial decision makers • EXECUTION • Survey conducted by phone interviews
Table of Contents • Introduction Omnitele • Performance Management in Nutshell • Introduction to the Survey • SURVEY HIGHLIGHTS • Omnitele Vision and Offering in the PM Domain • Use cases Performance Management
1/4 Tools vs. Business Objectives? What’s wrong? “In essence, a more customer experience oriented PM tooling would be nice.” ” We are moving in the direction of a more customer centric approach. Right now it is more of a network element approach.” Only 46% of the operators are satisfied in the way their PM tooling supports their business objectives. 1 = very unsatisfied ... 5 = very satisfied
2/4 Amount of Tools? Omnitele Conclusion • The amount of PM tools in use seems to be rather high. • Typically operators should be able to survive with a single platform. • Distributed systems result in distributed challenges... Clear majority of operators have 2-5 PM tools in use while some MNOs use more than 10 tools for Performance Management
3/4 Effectiveness and Usability of Tools? How to Improve? “Wholly I'm satisfied, but commonly the main problem is integration. Have to look at single tool at a time.” “The tools should be more integrated and it would be nice to be able to use a single platform to control all 5 tools.” 58% of operators are satisfied with tooling effectiveness and usability. Remaining 42% desire tighter integration of tools. 1 = very unsatisfied ... 5 = very satisfied
4/4 PM Process Efficiency? Process Improvement? “I think the programs are very sophisticated, but I don't know if we are able to use them in the best possible way.” “I would like to see complete integration of the systems.” 64% are somewhat satisfied to their PM process. The rest consider tooling is the main source of process challenges. 1 = very unsatisfied ... 5 = very satisfied
Conclusions Operators have too many PM tools and the tools are too loosely integrated. • Typical Tooling challenges • Too many PM tools in place • Complete integration of tools missing • Correlation of different data sources missing • Tool usability needs improvement Typical Process challenges • Multiple stakeholders having multiple tools • Limited competence to get best out of the tools • A tsunami of multivendor challenges…
Table of Contents • Introduction Omnitele • Performance Management in Nutshell • Introduction to the Survey • Survey Highlights • OMNITELE VISION AND OFFERING IN THE PM DOMAIN • Use cases Performance Management
Omnitele Performance Management Solution | Process, Expertise & Tooling Complete| Easy | Cost Efficient
OmnitelePerformance Management Solution | CellSens Platform Complete| Easy | Cost Efficient
OmnitelePerformance Management Solution | Omnitele Offering Omnitele PM Solution | Managed Service that assures a to the point Process with cutting edge Expertise based on a advanced Tooling platform Complete| Easy | Cost Efficient
Omnitele Performance Management Solution | Customer Experience Mgt.
Table of Contents • Introduction Omnitele • Performance Management in Nutshell • Introduction to the Survey • Survey Highlights • Omnitele vision and offering in the PM domain • USE CASES PERFORMANCE MANAGEMENT Complete| Easy | Cost Efficient
CellSensPlatform | Use Case Menu Dual Screenwith Geographical User Interface Correlation of Key Performance Indicators, Alarms, Tickets Drill Down forRoot Cause Analysis Demonstration at Omnitele Stand Managing Handover Relations & Traffic distribution Configuration Management with Parameter Review & Changes Cell Footprint for reviewing Serving Cell Area and Traffic Density Measurements, correlation of drivetest data & Network statistics User Experience to Resolve of VIP customer problems Dashboard for KPI based triggers and Ticket generation SON for PM based rules & automatic Configuration changes View All